Data/hora: 10/06/2024 19:07:45

Provedor de dados: 	31	
País: 	United States	
Título: 	Discounting Spotted Apples: Investigating Consumers’ Willingness to Accept Cosmetic Damage in an Organic Product	
Autores: 	Yue,   Chengyan; Alfnes,   Frode; Jensen,   Helen H.	
Data: 	2009-04-02	
Ano: 	2009	
Palavras-chave: 	Appearance; Apples; Experimental auctions; Organic; Willingness to pay; Agribusiness; Crop Production/Industries; Demand and Price Analysis; Research and Development/Tech Change/Emerging Technologies; D12; Q13.	
Resumo: 	The appearance of organic produce is often less than perfect because of limited methods of avoiding plant diseases. We combine hypothetical and real auction mechanisms to investigate how cosmetic damage affects consumers’ willingness to pay for apples. We find that 75% of the participants are willing to pay more for organic than for conventional apples given identical appearance. However, at the first sight of any imperfection in the appearance of the organic apples, this segment is significantly reduced. Furthermore, the cosmetic damage has a larger impact on the willingness to pay for organic apples than for conventional apples.	
Tipo: 	Journal Article	
Idioma: 	Inglês	
Identificador: 	http://purl.umn.edu/48756	
Relação: 	Journal of Agricultural and Applied Economics&gt;Volume 41, Number 01, April 2009	
Formato: 	18