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	Provedor de dados AgEcon (1) Autor Chavas, Jean-Paul (1) Cotterill, Ronald W. (1) Dhar, Tirtha Pratim (1) Gould, Brian W. (1) Palavra-chave Carbonated soft drinks (1) Conjectural variations (1) Demand and Price Analysis (1) Market structure (1) Price reaction (1) Strategic pricing (1) Mais... Tipo do documento Working or Discussion Paper (1) Ano 2002 (1) País United States (1) Idioma Inglês (1)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 1 Primeira ... 1 ... Última An Econometric Analysis of Brand Level Strategic Pricing Between Coca Cola and Pepsi Inc. AgEcon Dhar, Tirtha Pratim; Chavas, Jean-Paul; Cotterill, Ronald W.; Gould, Brian W.. Market structure and strategic pricing for leading brands sold by Coca Cola and Pepsi Inc. are investigated in the context of a flexible demand specification and structural price equations. This approach is more general than prior studies that rely upon linear approximations and interactions of an inherently nonlinear problem. We test for Bertrand equilibrium, Stackelberg equilibrium, collusion, and a general conjectural variation (CV) specification. This nonlinear Full Information Maximum Likelihood (FIML) estimation approach provides useful information on the nature of imperfect competition and the extent of market power. Tipo: Working or Discussion Paper Palavras-chave: Market structure; Strategic pricing; Conjectural variations; Price reaction; Carbonated soft drinks; Demand and Price Analysis. Ano: 2002 URL: http://purl.umn.edu/25231 Registros recuperados: 1 Primeira ... 1 ... Última

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