Data/hora: 08/06/2024 16:49:12

Provedor de dados: | 31
País: | United States

Título:

O arroz no varejo e os fatores que influenciam o dispêndio das famílias consumidoras

The rice in the retail and the factors that influence the spending of households consuming

Autores: | Gameiro,   Augusto Hauber; Gameiro,   Mariana Bombo Perozzi.
Data: | 2008-12-30
Ano: | 2008
Palavras-chave: | Rice; Brand; Retail; Preference; Consumer.; Agribusiness; D12.
Resumo: | Despite the well-known idea that rice is a commodity and thus it is unlikely to be differentiated, there is a large number of rice products available in the retail market, with different classification, standards, packages, brands etc. It can be observed significant variation in their prices, considering the brands, manufacturers, stores and also when the same product is considered in a short interval of time. Before these findings, we asked what the effects of rice purchasing strategies are over consumers’ expenditures. This paper proposes a mathematical model to simulate the decision process of rice purchasing by consumers with different preferences, in front of products available in supermarkets in a city of Sao Paulo state and another in Rio Grande do Sul state (Brazil).
Tipo: | Journal Article
Idioma: | Português
Identificador: | http://purl.umn.edu/61196

Relação:

Brazilian Journal of Rural Economy and Sociology (RESR)&gt;Volume 46, Number 4, December 2008

Volume 46

Number 04

Formato: | 23