Data/hora: 08/06/2024 10:09:17

Provedor de dados: | Research in Agricultural & Applied Economics (AgEcon Searh)
País: | United States
Título: | Allocation of Advertising and Research Dollars In the Florida Orange-Juice Industry: Supply and Demand Elasticity Considerations
Autores: | Brown,   Mark G.
Data: | 2008-10-30
Ano: | 2008
Palavras-chave: | Advertising dollars; Allocation; Orange juice industry; Agribusiness.
Resumo: | This study shows how the mix of advertising and research that maximizes net revenue for a commodity can be approximated for given values of market prices, margins and quantities, along with price elasticities of supply and demand, and the elasticity of demand with respect to advertising and the elasticity of supply and the price margin with respect to research.
Tipo: | Preprint
Idioma: | Inglês
Identificador: | http://purl.umn.edu/104325

Relação:

Florida Department of Citrus&gt;Research Papers 2008

Research Paper

2008-5

Formato: | 21