Data/hora: 13/06/2024 03:45:59

Provedor de dados: | 21
País: | Germany
Título: | Consumer concerns regarding additional ethical attributes of  organic food
Autores: | Zander, Katrin; Hamm, Ulrich; Freyer, Bernhard; Goesssinger, Katharina; Naspetti, Simona; Padel, Susanne; Stolz, Hanna; Stolze, Matthias; Zanoli, Raffaele.
Data: | 2011-09
Ano: | 2011
Palavras-chave: | Markets and trade; Consumer issues.
Resumo: | In a world where more and more organic products are mass produced, and where most consumers have little – if any – contact with the organic farmers who have produced their food, many people feel that the underlying principles of the organic movement are coming under threat. According to our research consumers are mostly interested in additional ethical attributes like “higher animal welfare standards”,  “regional/local production” and “fair producer prices” and they are willing to pay more for organic products which are produced following these higher standards. This gives producers the opportunity to differentiate their products in the organic market. When communicating these additional ethical attributes of organic food producers must take  care to use a wording in accordance with their customers‟ comprehension in order to build up and sustain a trustful producer-consumer-relationship.
Tipo: | Conference paper, poster, etc.
Idioma: | Inglês

Identificador:

http://orgprints.org/19775/1/177.pdf

Zander, Katrin; Hamm, Ulrich; Freyer, Bernhard; Goesssinger, Katharina; Naspetti, Simona; Padel, Susanne; Stolz, Hanna; Stolze, Matthias and Zanoli, Raffaele (2011) Consumer concerns regarding additional ethical attributes of organic food. In: Neuhoff, Daniel; Halberg, Niels; Rasmussen, Ilse A.; Hermansen, J.E.; Ssekyewa, Charles and Sohn, Sang Mok (Eds.) Organic is Life: Knowledge for tomorrow, ISOFAR, Bonn, 2, pp. 22-24.

Editor: | ISOFAR
Relação: | http://orgprints.org/19775/
Formato: | application/pdf