Data/hora: 11/06/2024 15:28:59

Provedor de dados: | 31
País: | United States
Título: | Emerging markets and innovation: A partnership for global progress
Autores: | Sara,   Tejinder; Hall Jackson,   Faye.
Data: | 2010-07-27
Ano: | 2010
Palavras-chave: | Innovation; Global competition; Innovation firms.; International Development; Research and Development/Tech Change/Emerging Technologies; D21; F23; M16; O31.
Resumo: | The purpose of this paper is to briefly discuss the role innovation plays in global competition and discuss how companies from some of the emerging markets are using innovation to compete with global companies from the developed world.  Innovation is linked to the marketing concept as a driver for developing new products, services, and/or delivery systems. As global borders disappear, and training and education along with trade freedom increase, the opportunity for innovation increases. This writing offers a forward look into the global possibilities of emerging market innovation.
Tipo: | Journal Article
Idioma: | Inglês

Identificador:

ISSN  1804-1205 (Print) ISSN  1804-5006 (Online)

http://purl.umn.edu/95945

Relação: | Business and Economic Horizons&gt;Volume 02, Issue 02, July 2010
Formato: | 6