Data/hora: 11/06/2024 11:14:14

Provedor de dados: | 31
País: | United States

Título:

Estrategia y Evaluacion en Empresas Horticolas

Horticultural business strategy and evaluation

Autores: | Alvarez Ochoa,   Claudia Patricia; Arango Almanza,   Carlos Arturo.
Data: | 2008-03-24
Ano: | 2008
Palavras-chave: | Strategy; Key success factors; Indicators; Horticulture company; Agribusiness.
Resumo: | In case of company agrarian of size medium and small, that it is the one that mainly predominates in Colombia, is appraised a short term decision making that does not correspond to a systemic process that assures the sustainability in the time. In the evaluation of the management the use of indicators of technical type predominates and without Strategy-Focused Organization. A generic example with the Balanced Scorecard methodology appears in this work for the formulation of the strategy in horticulture companies, of such form, that it allows to evaluate the global performance based on the processes characteristic of these, but that of a form simple and nearer the language of the small ones and medium producers offers a tool to them that supports its efforts of improvement.
Tipo: | Journal Article
Idioma: | Inglês

Identificador:

ISSN-1405-9282

http://purl.umn.edu/48737

Relação:

Revista Mexicana de Agronegocios&gt;Volume 22, January-June 2008

Año XII

Vol.22

Formato: | 8