Registro completo |
Provedor de dados: |
AgEcon
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País: |
United States
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Título: |
Media Coverage of Animal Handling and Welfare: Influence on Meat Demand
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Autores: |
Tonsor, Glynn T.
Olynk, Nicole J.
Wolf, Christopher A.
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Data: |
2009-04-30
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Ano: |
2009
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Palavras-chave: |
Animal welfare
Consumer demand
Meat quality
Media information
Rotterdam model
Source of information
Information indices
Agricultural and Food Policy
Demand and Price Analysis
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Resumo: |
Replaced with revised version of paper 7/21/09.
This article provides the first known examination of how animal welfare information provided by media sources impacts U.S. meat demand. Particular attention is focused on alternative techniques in deriving animal welfare media indices. Results suggest media attention to animal welfare has a small, but statistically significant impact on meat demand. Alternative derivations of media indices alter conclusions regarding spillover effects across meats, net impacts on total meat demand, and longevity of impacts. Articles referencing consumer groups impact demand more than those noting U.S. government or livestock industry entities.
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Tipo: |
Conference Paper or Presentation
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Idioma: |
Inglês
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Identificador: |
http://purl.umn.edu/49338
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Relação: |
Agricultural and Applied Economics Association>2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin
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Formato: |
35
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