| Registro completo |
| Provedor de dados: |
AgEcon
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| País: |
United States
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| Título: |
ASSESSING EFFECTS OF PRICES AND ADVERTISING ON PURCHASES OF FINFISH AND SHELLFISH IN A LOCAL MARKET IN TEXAS
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| Autores: |
Capps, Oral, Jr.
Lambregts, Johannes Adrianus
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| Data: |
2003-03-04
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| Ano: |
1991
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| Palavras-chave: |
Demand and Price Analysis
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| Resumo: |
Estimates of demand parameters for disaggregate finfish and shellfish products were obtained using scanner data from a retail food firm in Houston. Demand for the various products was elastic (except for oysters); in general, cross-price effects play a statistically significant role in pounds sold per 1000 customers. Own-advertisement effects are important, but cross-advertisement effects are generally marginal. Seasonality is a key factor in purchases of most finfish and shellfish products.
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| Tipo: |
Journal Article
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| Idioma: |
Inglês
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| Identificador: |
7416
http://purl.umn.edu/30299
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| Editor: |
AgEcon Search
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| Relação: |
Southern Journal of Agricultural Economics>Volume 23, Number 01, July 1991
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| Formato: |
14
application/pdf
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