Registro completo |
Provedor de dados: |
AgEcon
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País: |
United States
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Título: |
Consumer Preferences for U.S. Pork in Urban China
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Autores: |
Ortega, David L.
Wang, H. Holly
Wu, Laping
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Data: |
2009-04-24
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Ano: |
2009
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Palavras-chave: |
China
U.S. Pork
Willingness-to-pay
Ordered Logit
Food safety
Agricultural and Food Policy
Consumer/Household Economics
Marketing
D120
D190
M390
Q130
Q180
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Resumo: |
China’s transition into a developed economy is driving changes in consumer preferences and demand for foods. To evaluate consumer preferences for U.S. pork in urban China, primary data were collected in two metropolitan areas- Beijing and Shanghai. Estimated logit models revealed that an individual’s age, shopping location and food safety concerns significantly influenced their willingness-to-pay for U.S. pork. A proportional linear model was developed to evaluate factors affecting purchasing behavior of western-style pork cuts vs. traditional Chinese cuts. Food safety concerns were linked to a previous lean-meat additive scare and a lack of consumer confidence on the Chinese food inspection system.
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Tipo: |
Conference Paper or Presentation
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Idioma: |
Inglês
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Identificador: |
http://purl.umn.edu/49184
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Relação: |
Agricultural and Applied Economics Association>2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin
Selected Paper
612785
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Formato: |
20
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