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| Registros recuperados: 3.309 | |
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| Zhang, Mingxia; Sexton, Richard J.; Alston, Julian M.. |
| This study investigates market conditions when food processor/handler brand advertising, whether undertaken by an investor-owned firm or by a cooperative, will benefit or harm farmers. Addressing this question provides insight into the policy issue of whether and when promotion funds intended to benefit farmers should be used in support of brand advertising. Analysis of a two-stage oligopoly-oligopsony model shows that advertising by an investor-owned firm is most likely to be harmful to farmers when it takes place in a relatively unconcentrated industry and when advertising is relatively more effective at creating brand market power than at increasing total demand. |
| Tipo: Journal Article |
Palavras-chave: Marketing. |
| Ano: 2002 |
URL: http://purl.umn.edu/31131 |
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| Govindasamy, Ramu; Zurbriggen, Marta; Italia, John; Adelaja, Adesoji O.; Nitzsche, Peter; VanVranken, Richard. |
| The purpose of this study was to provide an overview of the attributes of producers who participate in farmers’ markets and to examine different aspects of their operations. In addition to demographics, the characteristics explored in this report include farm size, acreage grown, wholesale and retail activities, location, and personnel employed. Data related to business development, ownership status, days of operation, products sold, marketing and organic production was also collected. The results show that the majority of New Jersey growers who retail through farmers’ markets began this type of activity since 1990 and while their businesses were still in a state of growth. However, the average number of acres planted and workers employed characterized... |
| Tipo: Report |
Palavras-chave: Agribusiness; Marketing. |
| Ano: 1998 |
URL: http://purl.umn.edu/36725 |
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| Coffey, Brian K.. |
| The traditional minimum cost feed ration linear programming model is expanded to permit risk management responses to price variability associated with feeding a particular ration across time. The cost minimizing objective function also considers feed cost in a mean-variance (E-V) framework. The model is specified using NRC nutrient requirements and an historic Feedstuffs price series. A decision-maker can choose his/her optimal ration by making tradeoffs between price risk and net income. The results should provide a basis for decision tools that allow livestock producers to manage the net income risk involved in the selection of a feed ration. |
| Tipo: Journal Article |
Palavras-chave: Marketing. |
| Ano: 2001 |
URL: http://purl.umn.edu/15031 |
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| Williams, Christine H.; Bewley, Ronald A.. |
| In a competitive market with free information flows, spatial arbitrage will ensure that average prices at geographically separate markets will move in unison. The speed of adjustment is related to information flows between markets; if adjustment lags exist, there may be opportunities for arbitragers to gain. The transmission of price information is modelled using Johansen's procedure and the existence of long-run arbitrage opportunities is investigated. An innovation analysis is used to examine the varying responses to changes in prices at spatially separate markets. |
| Tipo: Journal Article |
Palavras-chave: Marketing. |
| Ano: 1993 |
URL: http://purl.umn.edu/22381 |
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| Jaenicke, Edward C.; Harrison, R. Wes; Jensen, Kimberly L.; Jakus, Paul M.. |
| During the 14-month period from May 2002 to June 2003, approximately 10 percent of U.S. supermarkets began to offer fresh irradiated ground beef under the stores' own labels. Using a survey of supermarket store managers from this time period, this paper investigates the factors that influenced stores' adoption of irradiated ground beef. Results from the adoption model show that factors associated with competition, merchandising philosophy, and structure in the food retailing industry play a strong role in the decision. Among other results, we find that variables relating to a competitor's adoption status and proximity can increase the likelihood of a store's adoption decision. |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Marketing. |
| Ano: 2005 |
URL: http://purl.umn.edu/24680 |
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| Tollens, Eric. |
| A performing market information system (MIS) is a key accompanying measure to market liberalization. The paper discusses the objectives and purposes of a MIS, its ideal characteristics and its concept and implementation, based on experiences with the cocoa and coffee MIS set up and presently operating in three liberalized African export commodity markets. A phased approach is suggested, with each phase being well defined and launched sequentially. The timing and location of the MIS unit, the dissemination strategy and the financing are discussed. An appropriate dissemination strategy is of vital importance to reach all intended beneficiaries. |
| Tipo: Working or Discussion Paper |
Palavras-chave: Marketing; International Relations/Trade. |
| Ano: 2002 |
URL: http://purl.umn.edu/31860 |
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| Whan, R.B.; Richardson, Robert A.. |
| A simulated model of an auction market is developed showing the relationship between the variation in valuations, the price variation and the number of independent bidders in the market. Average prices paid in a market with two or three bidders are less than average valuations. Average prices are progressively greater than average valuations as the number of bidders increases beyond four. Some applications of this model in the Australian wool market are discussed. |
| Tipo: Journal Article |
Palavras-chave: Marketing. |
| Ano: 1969 |
URL: http://purl.umn.edu/23005 |
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| Schamel, Guenter. |
| The German Agricultural Society (DLG) manages a multi-round annual quality control scheme where wines undergo a blind, sensory testing procedure using a 5-point scale to determine superior quality wines worthy of an annual award (Bronze, Silver, Gold, and Gold Extra). We develop a hedonic model for the 2005 award competition estimating implicit prices for different product attributes including sensory awards, quality categories, and wine style. We also control for regional origin, variety, color, and age. To discern the impact of ownership structure, we distinguish cooperatives and private wineries. Silver and Bronze awards show significant price effects relative to Gold. We also estimate highly significant price effects between quality categories (e.g.... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Cooperatives; Product Quality; Pricing; Agribusiness; Demand and Price Analysis; Marketing; Q13; L15; D4. |
| Ano: 2009 |
URL: http://purl.umn.edu/51552 |
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| Brown, Cheryl; Gandee, Jesse E.; D'Souza, Gerard E.. |
| To understand the factors that influence farm direct marketing, a linear regression model is estimated to test the relationships between county-level direct market sales and socioeconomic, agricultural production, and location characteristics for West Virginia. The results show that higher median housing value, increased population density, a younger population, a greater number of direct market farms, more diversity of fruit and vegetable production and closer proximity to Washington, D.C., increase direct market sales. The results have implications for other states with a large proportion of small and part-time farmers, many of whom are located in close proximity to metropolitan areas. |
| Tipo: Journal Article |
Palavras-chave: Direct market sales; Direct marketing; Farm sales; Farmers' market; Marketing; Q13; C21. |
| Ano: 2006 |
URL: http://purl.umn.edu/43778 |
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| Watson, Alistair S.. |
| Since the introduction of a reserve price scheme in 1970, the interest in wool marketing previously shown by agricultural economists has not been maintained outside the public service and the wool industry itself. Nor is the subject as divisive amongst wool growers with, in general, 'orderly marketing' now acceptable to all factions of wool growers. The history of wool marketing discussion in Australia is reviewed and some reasons for this changing climate of opinion are discussed. An attempt is made to assess the actual performance of the buffer stock scheme in the light of the academic literature of the 1960s. |
| Tipo: Journal Article |
Palavras-chave: Marketing. |
| Ano: 1980 |
URL: http://purl.umn.edu/22769 |
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| Registros recuperados: 3.309 | |
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