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Registros recuperados: 140 | |
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Banterle, Alessandro; Carraresi, Laura; Stranieri, Stefanella. |
The purpose of this paper is to assess the marketing management capabilities of SMEs producing traditional food products in EU through the development of a self‐evaluation tool. SMEs represent the greater part of European food firms and they find it very difficult to adapt to market changes, and to compete with big enterprises. In this context, marketing management capabilities play a key role in good SME performance in the market. The self-evaluation tool is developed in the innovative form of an interactive questionnaire published on the web. At the moment, the sample is composed by 60 traditional food producers located in three member states (Belgium, Italy, and Hungary) belonging to different sectors (cheese, beer, dry ham, sausage and white pepper).... |
Tipo: Journal Article |
Palavras-chave: Marketing capabilities; Traditional food; SMEs; Cluster analysis; Food Consumption/Nutrition/Food Safety; Marketing; Research Methods/ Statistical Methods. |
Ano: 2010 |
URL: http://purl.umn.edu/97226 |
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Annunziata, Azzurra; Pascale, Paola. |
Over the last decade consumers’ health consciousness is becoming an important factor driving the agrofood market. Healthier food products have entered the global markets with force in the past years and rapidly gained market share. Consequently, the food industry has reacted to this trend by developing a growing variety of new products with health-related claims and images, including organic and functional foods that are selected by consumers for their health-promoting properties. Currently, the healthy foods and drinks market is performing well, in terms of innovation and market penetration; healthy foods in Europe have a turnover of € 5.7 billion. Different researches conclude that a better understanding of consumers' perception of healthy foods and its... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Functional foods; Organic products; Cluster analysis; Agricultural and Food Policy; Consumer/Household Economics. |
Ano: 2009 |
URL: http://purl.umn.edu/57661 |
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Shrestha, Shailesh; Hennessy, Thia C.. |
This paper describes a methodology to assess the impact of the decoupling of payments on Irish farms at a regional level. The methodology is based on a farm level dynamic linear programming model which optimises regional gross margin under a set of constraints. Regionally representative farms are selected using cluster analysis. The model maximises aggregate gross margins from all the farm types in a region allowing land and milk quota to transfer between farms within the region. The model is estimated for a baseline scenario, assuming no policy change, and under a decoupled scenario where farm payments are fully decoupled from production. An example of an impact study at the Border region in Ireland is presented in this paper to demonstrate the methodology. |
Tipo: Conference Paper or Presentation |
Palavras-chave: Decoupling; Linear Programming; Cluster analysis; Agricultural policy; Regional level; Agricultural and Food Policy. |
Ano: 2006 |
URL: http://purl.umn.edu/25458 |
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Guo, You-rong. |
Firstly, development status of rural urbanization in Luoyang City is introduced. A total of 6 indices are selected, such as total households in townships, total population in townships, total grain output, financial budget income, balance of savings deposits at the end of the year, and per capita net income of farmers. According to the data in 2009 Luoyang Statistical Yearbook, cluster analysis of 53 designated towns is carried out. Result shows that 53 designated towns are divided into 4 types according to the economic strength. Problems in the development of rural urbanization in Luoyang City are analyzed, such as imperfect management system, lack of effective economic measures, irrational town layout, unbalanced regional development, inadequate urban... |
Tipo: Journal Article |
Palavras-chave: Luoyang City; Rural urbanization; Cluster analysis; China; Agribusiness. |
Ano: 2010 |
URL: http://purl.umn.edu/96045 |
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Hubbell, Bryan J.; Florkowski, Wojciech J.; Oetting, R.; Braman, S.K.; Robacker, C.D.. |
Firm characteristics and managers' attitudes and opinions about pesticide safety were used to classify lawn care and landscape management firms into four categories and compare them using the logit procedure. Survey data obtained from 223 firms was used in the empirical investigation of the adoption of the IPM techniques. Results showed the need for continued transfer of new technology to independently owned firms, multidisciplinary assessment of IPM methods before their transfer to ascertain the economic viability of proposed methods, public investment in programs training workers in knowledge-based pesticide applications, possible assistance in obtaining capital, and investment in consumer education. |
Tipo: Journal Article |
Palavras-chave: Attitudes; Cluster analysis; IPM; Logit model; Management; Survey; Agribusiness. |
Ano: 2001 |
URL: http://purl.umn.edu/15286 |
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Teixeira, Marcelo Brandao; Vale, Sonia Maria Leite Ribeiro do. |
This work identified the management aspects of the decision making process of farmers in the Northern Region of Espirito Santo, Brazil, in 2006. Using a psychological approach, this study showed its importance in understanding farm management. The management styles and personal characteristics of the farmers and their farms were identified. The main areas of interest in management capacity improvement were also defined. This study found that family welfare is the main concern of decision makers in the Northern region of Espirito Santo, Brazil. Regarding management styles, four main styles were identified. Most of the farmers were interested in improving their management capacity through managerial training, especially the younger ones, preferably in... |
Tipo: Journal Article |
Palavras-chave: Management styles; Cluster analysis; Objectives; Agribusiness; Agricultural Finance. |
Ano: 2008 |
URL: http://purl.umn.edu/60707 |
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Registros recuperados: 140 | |
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