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Consumers’ attitude towards farmers’ markets in Tuscany 31
Rocchi, Benedetto; Cavicchi, Alessio; Baldeschi, M..
Farmers Markets (FMs) around the world are often considered as one key response to the less sustainable conventional food production systems. Despite the economic crisis, international studies show that the most important factor leading people to buy fresh products in these points of sale is the quality. In fact, consumers usually cite “better food quality”, “locally produced foods”, “higher social interaction” and “learning directly about the vendors and their food production practices”, as the principal motivations in buying in FM environment. In this paper the results of a survey carried out in several FMs and shops in Tuscany are presented. A sample of consumers were interviewed on-site using a structured questionnaire. The attitude of respondent...
Tipo: Conference Paper or Presentation Palavras-chave: Food miles; Sustainability; Short Food Supply Chain. 800822056; Agribusiness; Agricultural and Food Policy; Community/Rural/Urban Development; Food Consumption/Nutrition/Food Safety; Labor and Human Capital.
Ano: 2010 URL: http://purl.umn.edu/95224
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Influence of Brand Equity on Milk Choice: A Choice Experiment Survey 31
Taglioni, Chiara; Cavicchi, Alessio; Torquati, Biancamaria; Scarpa, Riccardo.
In the context of sustainable consumption buying local produce could support environmentally friendly production from the local economy. Our study estimates the preference weights that local consumers assign to some milk attributes including local origin and the influence on choice of a local brand of milk, which is traded by a local cooperative of producers in Umbria (Italy). Several preference segments are found amongst fresh and UHT milk buyers by employing a Latent Class model to analyze stated choice data. This specification allows us to verify whether consumers who have a better attitude towards local milk also prefer this brand to others, placing different values on the regional origin of milk.
Tipo: Article Palavras-chave: Brand equity; Milk; Latent Class Model; Origin of milk; Agribusiness; Agricultural and Food Policy; Farm Management; Production Economics; Productivity Analysis; Research Methods/ Statistical Methods.
Ano: 2011 URL: http://purl.umn.edu/121951
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Costs and Benefits of Compliance for HACCP Regulation in the Italian Meat and Dairy Sector 31
Romano, Donato; Cavicchi, Alessio; Rocchi, Benedetto; Stefani, Gianluca.
Tipo: Conference Paper or Presentation Palavras-chave: Food Consumption/Nutrition/Food Safety.
Ano: 2004 URL: http://purl.umn.edu/24983
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