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Wine Argentinean Export Chain: A Case Study in the UK Market AgEcon
Cetrangolo, Hugo; Briz, Julian.
International wine market is becoming one of the more dynamic in beverages sector. This paper is a summary of the research developed during 2004-2006 at the UPM with Argentinean exporters. The selection of UK market was due to the high degree of competition between international wines: European, American, Australian and others. Secondary information was collected from EU and Argentina publication and data bases. Primary information was obtained through face to face interviews with the main stakeholders and wine exporter entrepreneurs. UK wine market is one of the more competitive in the world and the main destinations of Argentinean exports. The presentation describes the strengths and weaknesses of the more significant wine exporters with a SWOT matrix...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Industrial Organization.
Ano: 2008 URL: http://purl.umn.edu/49838
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