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Validation of a Psychometric Scale to Measure Consumers’ Fears of Modern Food Technologies AgEcon
Caracciolo, Francesco; Coppola, Adele; Verneau, Fabio.
The main consumer trends in food sector are two: on the one hand there is a growing demand for modernity (functional foods, convenience foods, healthy foods such as low calories and low-sodium foods), on the other hand there is a increasing demands for naturalness (organic foods, natural foods, local products and typical products). Moreover, in recent years consumers’ fears of novel food technologies are well documented and several psychometric scales were tested for the analysis of consumer’s attitude towards new technology. Therefore the ability to identify population segments that have greater or lesser neophobia/neophilia, thus enabling identification of early adopters of innovative products, would be more and more useful. A survey which bore such...
Tipo: Presentation Palavras-chave: Food technology; Consumer perception; Psychometric scale; Agribusiness; Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety; Research and Development/Tech Change/Emerging Technologies.
Ano: 2011 URL: http://purl.umn.edu/122005
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Farm Size Adjustment and Contract Regulation (I. #203/82): Evidence From an Italian Case Study AgEcon
Coppola, Adele; de Stefano, Francesco; Del Giudice, Teresa.
In Italy, the structure of farm has always shown remarkable elements of weakness. Among these, the small dimension, in terms of arable land, has represented one of the most difficult to resolve. The absence of a legislation that could favour jointness of the property have remarkably reduced the market of the land. In this scenario, a new law n. 203/1982 was lunched. Now farmers are considering rent land a possible strategy to increase hectares. The object of this paper is to analyse the situation of land contract in Campania Region. A better understanding of these topics should improve public policies for a better adjustment process.
Tipo: Conference Paper or Presentation Palavras-chave: Adjustment process; Contract regulation; Farm structure; Rented land; Farm Management.
Ano: 2005 URL: http://purl.umn.edu/24428
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The Role of Innovations in the Competitive Strategies of Italian Agri-Food Enterprises AgEcon
Coppola, Adele; Pascucci, Stefano.
The aim of this work has been to inquire into possible connections between competitive strategies and inclination to innovation, through an analysis of a sample of Italian agri-food enterprises behaviours. Particularly, some firm’s innovation strategies have been analysed, inquiring into a set of characteristics that at a theoretical level are considered as potential factors of innovation adoption: economic and financial dimension, organizational structure, productive specialization, productive process and the location context. The results of the study have underlined the existence of a great variety of behaviours among the examined agri-food enterprises, which have revealed a highly varied inclination to innovation. The data indicate that the stimulus to...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness; Research and Development/Tech Change/Emerging Technologies.
Ano: 2007 URL: http://purl.umn.edu/6584
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Naturalness and Consumer Choices: The Case of Microfiltered Milk AgEcon
Coppola, Adele; Verneau, Fabio.
Food is a very sensitive area and the most intimate form of consumption. Consumer choice is known to be strongly affected by emotional factors usually not taken into account in economic analysis. At the same time it is clear that such emotional factors can affect consumer behaviour and market reactions above all when there are scandals and concerns. One of the emotional aspects that seems to dominate consumer behaviour in the food sector is so‐called magical thinking which leans on two different pillars: the contagion principle and the similarity principle. The contagion principle affects the concept of naturalness which, according to cognitive psychologists, is a key factor in determining consumer preferences. The main element stemming from this...
Tipo: Conference Paper or Presentation Palavras-chave: Food technology; Consumer perception; Contagion principle; Agribusiness; Agricultural and Food Policy; Farm Management; Food Consumption/Nutrition/Food Safety; Marketing; Production Economics; Research Methods/ Statistical Methods.
Ano: 2010 URL: http://purl.umn.edu/100468
Registros recuperados: 4
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