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Caracciolo, Francesco; Coppola, Adele; Verneau, Fabio. |
The main consumer trends in food sector are two: on the one hand there is a growing demand for modernity (functional foods, convenience foods, healthy foods such as low calories and low-sodium foods), on the other hand there is a increasing demands for naturalness (organic foods, natural foods, local products and typical products). Moreover, in recent years consumers’ fears of novel food technologies are well documented and several psychometric scales were tested for the analysis of consumer’s attitude towards new technology. Therefore the ability to identify population segments that have greater or lesser neophobia/neophilia, thus enabling identification of early adopters of innovative products, would be more and more useful. A survey which bore such... |
Tipo: Presentation |
Palavras-chave: Food technology; Consumer perception; Psychometric scale; Agribusiness; Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety; Research and Development/Tech Change/Emerging Technologies. |
Ano: 2011 |
URL: http://purl.umn.edu/122005 |
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Coppola, Adele; Pascucci, Stefano. |
The aim of this work has been to inquire into possible connections between competitive strategies and inclination to innovation, through an analysis of a sample of Italian agri-food enterprises behaviours. Particularly, some firm’s innovation strategies have been analysed, inquiring into a set of characteristics that at a theoretical level are considered as potential factors of innovation adoption: economic and financial dimension, organizational structure, productive specialization, productive process and the location context. The results of the study have underlined the existence of a great variety of behaviours among the examined agri-food enterprises, which have revealed a highly varied inclination to innovation. The data indicate that the stimulus to... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Agribusiness; Research and Development/Tech Change/Emerging Technologies. |
Ano: 2007 |
URL: http://purl.umn.edu/6584 |
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