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	Provedor de dados AgEcon (1) Autor Cuomo, Enrica (1) Moro, Daniele (1) Sckokai, Paolo (1) Palavra-chave Agricultural and Food Policy (1) C35 (1) Consumer/Household Economics (1) D12 (1) Demand and Price Analysis (1) Food Consumption/Nutrition/Food Safety (1) Food Security and Poverty (1) Food safety (1) Health Economics and Policy (1) Mixed logit (1) Mycotoxins (1) Willingness to pay (1) Mais... Tipo do documento Conference Paper or Presentation (1) Ano 2010 (1) País United States (1) Idioma Inglês (1)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 1 Primeira ... 1 ... Última Consumers’ willingness to pay for food safety: the case of mycotoxins in milk AgEcon Sckokai, Paolo; Moro, Daniele; Cuomo, Enrica. European statistics show that one of the most widespread source of health risks related to food is mycotoxins. The objective of this paper is to evaluate the Italian consumers’ perception of the mycotoxins’ risk and, more specifically, their willingness-to-pay (WTP) for a hypothetical bottle of milk obtained by cows in which the feed ration contains maize certified for the ‘good practices’ that reduce such risk. For this purpose, a web-based stated choice (SC) experiment involving a representative sample of 973 Italian consumers has been carried out and WTP has been measured using the panel data version of a Random Parameters Logit (RPL) model. The results show that Italian consumers are willing to pay a rather high average price premium for... Tipo: Conference Paper or Presentation Palavras-chave: Food safety; Mycotoxins; Willingness to pay; Mixed logit; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Health Economics and Policy; C35; D12. Ano: 2010 URL: http://purl.umn.edu/116411 Registros recuperados: 1 Primeira ... 1 ... Última

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