| Worldwide, the emergence of large supermarket chains in food retail markets is often associated with the marginalization of smaller retailers. A notable exception exists in Brazil, however, where small retailers have held their place in the market and recently even gained ground. The literature investigating how retail concentration has affected agrifood chains has focused activities of the largest retail chains, implicitly holding the scale, scope and specialization of retailers input needs constant, and overlooking the influence of these factors on retailers procurement strategies. This paper tests hypotheses regarding these variables effects on retailers fresh produce procurement strategies. Data is drawn from a survey of retailers in metropolitan... |
