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Ferrara, Oscar; Ward, Ronald W.. |
US expenditures on beef products have shown a slow but consistent increase during the last decade. Beef purchases are determined largely by product attributes and the importance that consumers attach to them. Preferences have changed and consumers have become more concern about beef quality, attributes, and safety in general. This study presumes that beef cuts exist at a national level and that consumers know about the different attributes among beef products. These circumstances have encouraged the beef industry to differentiate and add value to its production chain in order to satisfy the increasing demand for a large variety of cuts and product forms. The importance of developing new products has prompted research that identifies consumer trends. Hence,... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Demand and Price Analysis. |
Ano: 2007 |
URL: http://purl.umn.edu/9777 |
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