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| Firth, Chris; Geen, Natalie. |
| As the organic market continues to grow in the UK there is strong consumer and policy presssure that organic food is sourced from in-country and not imported. This paper examines the recent trends both in demand for organic vegetables and supply from the growth of converted organic land in the UK. It identifies both drivers and constraints, especially in relation to increasing the number of conversions of farms and the productivity of the land and concludes that a combination of favourable economic, social and institutional factors are all necessary in order to create a favourable environment for national supply to balanced with demand |
| Tipo: Conference paper, poster, etc. |
Palavras-chave: Markets and trade; Farm economics. |
| Ano: 2006 |
URL: http://orgprints.org/7123/1/Balance_of_supply_and_demand_Firth.doc |
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| Geen, Natalie; Firth, Chris. |
| Abstract - UK committed organic consumers are reported to be about 23 per cent of consumers and account for 84 per cent of organic sales. This paper compares the committed organic consumer who is also a member of the UK’s national charity for organic growing (HDRA), to committed organic consumers in the wider UK population. Broad parallels were found between these two groups of consumers although there were differences in purchasing drivers as environmental issues were relatively more important to HDRA members than other committed organic consumers. There was also a higher prevalence of vegetarianism and gardening in the HDRA sample. Yet consumer preferences are dynamic and there is perhaps no single, stereotypical, organic consumer. |
| Tipo: Conference paper, poster, etc. |
Palavras-chave: "Organics" in general; Food systems; Markets and trade. |
| Ano: 2006 |
URL: http://orgprints.org/7125/1/7125.pdf |
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