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| Silva, Cristiane Rocha; Gobbi, Beatriz Christo; Simao, Ana Adalgisa. |
| The purpose of this present rehearsal is the conceptual explanation of the method of content analysis used in the qualitative research and its application in the social sciences. Two theoretical roads are traveled for the construction of that purpose. The first is based on the reference to the Theory of the Social Representations and the second to the Theory of the Action. The argument that sustains the purpose is that both theories base the content analysis as method of analysis for the social actors declared speech. Initially it is accomplished a theoretical rising of authors who described the content analysis and theories and later is developed an analysis of some dissertations that made of the method in the research process in Post Graduation s Program... |
| Tipo: Journal Article |
Palavras-chave: Social representations; Theory of the action; Content analysis; Research Methods/ Statistical Methods. |
| Ano: 2005 |
URL: http://purl.umn.edu/44035 |
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| Gobbi, Beatriz Christo; Brito, Mozar Jose de. |
| The objective of this paper is to study the socio-environmental management of a company in the cellulose industry based on the organization’s interaction in the social field. To achieve this, a theoretical-methodological model, based on an interpretative approach and on the understanding of environmental management as a social practice, was used. Triangulation of document analysis techniques and deep semi-open interviews were carried out. To interpret the results, content analysis was used to identify how managers understand the socially constructed relations between the organization and the environment. The results of this research also show that the organization is seeking to implement management practices that guarantee the efficiency of its production... |
| Tipo: Journal Article |
Palavras-chave: Agribusiness; Agricultural Finance; Industrial Organization; Socio-environmental management; Social practice; Organizations.. |
| Ano: 2009 |
URL: http://purl.umn.edu/62147 |
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