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| Registros recuperados: 58 | |
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| Govindasamy, Ramu; Italia, John; Thatch, Daymon W.. |
| The majority of consumers surveyed (77 percent) report awareness of the Jersey Fresh, state-sponsored promotional program. However, certain segments appear more likely to be familiar with Jersey Fresh and its logos than others are. Behavioral and demographic models were constructed to evaluate which characteristics influence consumer awareness of Jersey Fresh. The results indicate that those who shop at more than one supermarket, those who frequently shop at direct marketing facilities, and those who frequently read food advertisements are more likely to exhibit a preexisting awareness of the Jersey Fresh Program. The results also indicate that the period of residence in the state positively contributed to the awareness of the program. |
| Tipo: Journal Article |
Palavras-chave: Consumer/Household Economics; Marketing. |
| Ano: 1998 |
URL: http://purl.umn.edu/26838 |
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| Govindasamy, Ramu; Italia, John; Adelaja, Adesoji O.. |
| Growing concerns about pesticide residues in fresh produce could result in increased demand for low-input agriculture with reduced pesticide residues, and decreased demand for conventional fresh produce. The objective of this study was to empirically evaluate consumer concern about pesticide residues and analyze the effect of sociodemographic factors on pesticide residue concern. Two separate surveys were used to provide data about consumer risk perceptions and demographic characteristics. Statistical models using data from both surveys show that females are approximately 9 to 14 percent more likely to be risk averse toward pesticides than males. Furthermore, both surveys indicate that households with children are more likely to be risk averse than those... |
| Tipo: Report |
Palavras-chave: Consumer/Household Economics; Crop Production/Industries; Risk and Uncertainty. |
| Ano: 1998 |
URL: http://purl.umn.edu/36740 |
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| Onyango, Benjamin M.; Govindasamy, Ramu; Hallman, William K.; Jang, Ho-Min; Puduri, Venkata S.. |
| This study extends biotechnology discourse to cover South Korea in the Asian sub-continent showing a marked difference in perceptions between traditional and GM foods. Factor analysis suggests South Koreans may treat foods that are locally produced and those with no artificial flavors or colorings preferentially to GM foods. Additionally, South Koreans have concerns about perceived risks related to biotechnology, and, given a choice, they may pay more to avoid GM foods. Cluster analysis results yielded four consumer segments: (a) ardent supporters of the attribute of “naturalness” in foods, (b) those apprehensive about biotechnology, (c) the food adventurous, and (d) information seekers about biotechnology. |
| Tipo: Journal Article |
Palavras-chave: Consumer perceptions; Factor and cluster analysis; Food attributes; Genetic modification; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety. |
| Ano: 2006 |
URL: http://purl.umn.edu/57700 |
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| Govindasamy, Ramu; Italia, John. |
| Consumers were surveyed at various grocery retail establishments in New Jersey to provide opinions on organic produce. The objective of this study was to empirically evaluate which demographic characteristics cause consumers to be more likely to pay a premium to obtain organically grown produce. The results indicate that females, those with higher annual incomes, younger individuals, and those who usually or always purchase organic produce are all more likely to pay a premium for organic produce. The results also indicate that the likelihood of paying a premium for organic produce decreases with the number of individuals living in the household. |
| Tipo: Journal Article |
Palavras-chave: Consumer/Household Economics. |
| Ano: 1999 |
URL: http://purl.umn.edu/27385 |
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| Govindasamy, Ramu; Italia, John. |
| The majority of consumers report making frequent use of nutritional labeling when purchasing food products. However, certain segments appear to place a greater emphasis on food product labels than others. This study empirically evaluates which demographic characteristics encourage consumers to be more likely to take nutritional labels into account when purchasing grocery products. The results indicate that females, older individuals, and those living in suburban and rural areas are the most likely to make use of nutritional labeling. The results also indicate that larger households were less likely to use nutritional labeling. |
| Tipo: Report |
Palavras-chave: Food Consumption/Nutrition/Food Safety. |
| Ano: 1999 |
URL: http://purl.umn.edu/36734 |
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| Shuzzler, Alice; Govindasamy, Ramu; Adelaja, Adesoji O.. |
| This comparative study seeks to distinguish the organic consumers of New Jersey from those of New York and Pennsylvania. The objective of the study is to document the characteristics of New Jersey organic produce consumers and compare the profile to New York and Pennsylvania consumers. Econometric methods will be used to model behavior and characteristics of consumers who frequently buy organic produce, and of consumers who are willing to pay 10 percent or more extra for organic produce than for conventional produce. Comparing models for New Jersey to those for New York and Pennsylvania will provide a framework for determining the significant characteristics unique to New Jersey's organic produce consumers. |
| Tipo: Journal Article |
Palavras-chave: Consumer/Household Economics. |
| Ano: 2003 |
URL: http://purl.umn.edu/27939 |
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| Govindasamy, Ramu; Simon, James E.; Puduri, Venkata S.; Juliani, H. Rodolfo; Asante-Dartey, Juliana; Arthur, Hanson; Diawuo, Bismarck; Acquaye, Dan; Hitimana, Nicholas. |
| The usage of natural products is becoming an increasingly common consumer phenomenon due to increasing health consciousness, and because of their naturalness, and medicinal qualities of the products. African countries are very rich with natural products resources and supplies. The continent’s rich botanical heritage offers an excellent opportunity to diversify away from other traditional exports. Europe and the USA are particularly promising markets for natural products. Thus, it is advantageous to examine development of natural products exporting as alternative or complimentary economic opportunities for many African people, especially those in the rural areas. This paper has explores both factors which promote and which act as obstacles to the natural... |
| Tipo: Report |
Palavras-chave: Agribusiness. |
| Ano: 2006 |
URL: http://purl.umn.edu/36744 |
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| Govindasamy, Ramu; Cochran, Mark J.. |
| Arkansas ranks first in broiler production in the USA with more than a billion broiler and 1.5 million tons of litter produced in 1993. Transporting litter from western to eastern Arkansas can accomplish two goals: 1) avoid potential threat to clean water in western Arkansas and 2) can increase productivity of graded lands in the Delta. This paper examines the feasibility of litter transport from areas of high poultry concentrations to the Delta for use as a soil amendment. We establish the conditions for economical litter transport from source to destinations and determine the optimal rates of litter applications. The results suggest that it is economical to transport significant portions of litter. |
| Tipo: Journal Article |
Palavras-chave: Livestock Production/Industries. |
| Ano: 1995 |
URL: http://purl.umn.edu/31467 |
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| Govindasamy, Ramu; Cochran, Mark J.. |
| The growth of the poultry industry in Arkansas has exploded in the past decade. As a result, approximately 1.5 million tons of litter are produced every year. Concerns about possible contamination of ground and surface water from land applications of poultry litter have been raised. This paper compares four policy scenarios in terms of their efficiency and practicality to manage land applications of poultry litter. The results indicate that a litter tax per ton of litter applied could achieve the same level of litter control as that of a land tax on litter applications, but at a lower tax rate. |
| Tipo: Journal Article |
Palavras-chave: Agricultural and Food Policy. |
| Ano: 1998 |
URL: http://purl.umn.edu/31509 |
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| Govindasamy, Ramu; Nayga, Rodolfo M., Jr.. |
| This study identifies several socioeconomic and demographic characteristics of individuals who visited farmer-to-consumer direct markets in New Jersey. The analysis was performed for each type of direct marketing facility: pick-your-own farms, roadside stands, farmers' markets, and direct farm markets. Logit analysis results indicate that various factors affect visitation to each type of facility. Factors examined include consumers' consumption and variety of fruits and vegetables, price expectation, purpose of buying, age, sex, education, race, income, urbanization, and presence of home garden. |
| Tipo: Journal Article |
Palavras-chave: Consumer/Household Economics. |
| Ano: 1997 |
URL: http://purl.umn.edu/31362 |
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| Govindasamy, Ramu; Schilling, Brian J.; Sullivan, Kevin P.; Turvey, Calum G.; Brown, Logan; Puduri, Venkata S.. |
| In 1984, the Jersey Fresh program was implemented by the New Jersey Department of Agriculture and was the first state-funded marketing campaign for agricultural products produced in New Jersey. In an effort to spur demand for New Jersey farm products, this program was designed to increase consumer awareness of the state’s agricultural products as well as to encourage food retailers to promote Jersey Fresh products. With funding from the USDA’s Federal-State Marketing Improvement Program, the New Jersey Department of Agriculture commissioned this study to determine the impact of Jersey Fresh promotion on farmer cash receipts in New Jersey. The econometric analysis was focused on the fruit and vegetable sectors, the primary commodity areas expected to... |
| Tipo: Report |
Palavras-chave: Agribusiness; Marketing. |
| Ano: 2004 |
URL: http://purl.umn.edu/36728 |
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| Onyango, Benjamin M.; Nayga, Rodolfo M., Jr.; Govindasamy, Ramu. |
| This study analyzes U.S. consumers' valuation of five types of genetically modified food labels on a cornflakes cereal product. Using a nationwide survey and choice-modeling framework, results indicate that consumers value the label "contains no genetically modified corn" the most with a mean willingness to pay of 20 more cents, followed by "USDA approved genetically modified corn" with a mean willingness to pay of 9 more cents, and "corn genetically modified to reduce pesticide residues in your food" with a mean willingness to pay of 7 more cents. Results also suggest that consumers negatively value the labels "contains genetically modified corn" with a mean willingness to pay of 13 less cents and "may contain genetically modified corn" with a mean... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Consumer/Household Economics. |
| Ano: 2005 |
URL: http://purl.umn.edu/19490 |
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| Govindasamy, Ramu; Italia, John; Adelaja, Adesoji O.. |
| Pesticide residue has repeatedly been documented as a leading source of food safety concern among consumers. While many studies have presented aggregate, descriptive illustrations of consumer response to Integrated Pest Management (IPM), consumer willingness-to-pay a premium for IPM produce and the factors that determine such willingness have received relatively little research attention. Such information is critical in the marketing of IPM produce. This study empirically evaluates the demographic characteristics that influence consumers to pay a premium for IPM grown produce. Results indicate that females, those with higher annual incomes, younger individuals, and those who frequently purchase organic produce are all more likely to pay a premium for... |
| Tipo: Journal Article |
Palavras-chave: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety. |
| Ano: 2001 |
URL: http://purl.umn.edu/31419 |
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| Govindasamy, Ramu; Onyango, Benjamin M.; Puduri, Venkata S.; Simon, James E.; Juliani, H. Rodolfo; Asante-Dartey, Juliana; Arthur, Hanson; Diawuo, Bismarck; Acquaye, Dan. |
| The study finds strong correlations between natural products business performance and the impeding factors. The impediments include access to finance and markets, lack of herbal market information especially relating to external markets. Additionally, there is lack of processing capacity, while at the same time most if not all the natural products business operators lack technical training relating to product handling. However, there is big potential for success, the top ten traded natural products, may be exploited initially, both domestically and for export market, given range of perceived use. The constraints identified require concerted efforts from all stakeholders to recognize the importance of this sub-sector in providing opportunities to successful... |
| Tipo: Report |
Palavras-chave: Marketing. |
| Ano: 2006 |
URL: http://purl.umn.edu/36742 |
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| Registros recuperados: 58 | |
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