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Schnettler,Berta; Crisóstomo,Gloria; Mora,Marcos; Lobos,Germán; Miranda,Horacio; Grunert,Klaus G.. |
Given the increasing use of nanotechnology in food production and packaging, its acceptance was evaluated in Temuco, Chile, and different consumer segments were identified. Different brands of sunflower oil were used at different prices as a case study. A structured questionnaire was applied to 400 supermarket shoppers. It was determined that brand was more important than nanotechnology application in packaging and food, and more important than price. The consumers preferred an average priced oil with a manufacturer's brand with nanoparticles to reduce cholesterol, and packaging with nanoparticles to increase the shelf life of the product and to prevent the growth of microorganisms. Three consumer segments were distinguished by the cluster analysis. The... |
Tipo: Info:eu-repo/semantics/article |
Palavras-chave: Nanotechnology in food; Nanotechnology in packaging; Satisfaction with food-related life. |
Ano: 2014 |
URL: http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0101-20612014000100023 |
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