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| Karahan Uysal, Ö.; Miran, B.; Abay, C.; Boyaci, M.; Janssen, M.; Hamm, U.. |
| Consumers’ perceptions on organic certification logos and the factors influencing these perceptions were explored. Data from surveys conducted in major cities of Turkey revealed that organic food consumers had little knowledge about logos, although the declared level of trust in organic logos was high. According to ordered logit models, consumer’s perceptions on organic certification logos were influenced by purchasing frequency and weight of organic foods in total food consumption. Dummy variables representing additional private certification company logos as well were generally found to have a significant effect on logo perception. This result suggests that consumers’ attitudes towards these logos and towards the governmental logo are not the same.... |
| Tipo: Journal paper |
Palavras-chave: Markets and trade; Consumer issues. |
| Ano: 2013 |
URL: http://orgprints.org/22562/1/22562.pdf |
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| Michelsen, J.; Hamm, U.; Wynen, E.; Roth, E.. |
| The European Market for organic food has been growing rapidly in terms of both supply and demand during the 1990s. However, national markets develop in many different directions. In some countries the market share ist quiet high while in others a market for organic farming products nearly does not exist. This book detects and compares the national markets of the main organic products in 18 European countries - the 15 EU countries plus Switzerland, Norway and the Czech Republic - on the basis of the most comprehensive collection of data ever presented covering the period 1993 - 1997/1998. It is shown that European demand is far from being satisfied and the major efforts in organising a transparent international market and developing marketing strategies is... |
| Tipo: Book |
Palavras-chave: Markets and trade. |
| Ano: 1999 |
URL: http://orgprints.org/8486/1/Organic_Farming_in_Europe_Volume07_The_European_Market_for_Organic_Products_Growth_and_Development.pdf |
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| Karahan Uysal, Ö; Janssen, M.; Miran, B.; Abay, C.; Boyaci, M.; Hamm, U.. |
| Using data from focus group discussions with consumers and a choice experimentconducted in some of Turkey’s major cities, this study investigates whetherTurkish consumers prefer certain organic labelling schemes over others attemptsand to elicit their willingness to pay (WTP) for different organic certificationlogos. Although the level of awareness regarding organic certification logos waslow, consumers’ perceptions of the logos were generally positive. The results ofthe random parameter logit models indicated a positive WTP for the presence ofone of the three tested certification body logos in addition to the mandatorygovernmental logo. Given the low level of certification logo awareness, theconclusion is that both purchasing decisions and perceptions... |
| Tipo: Journal paper |
Palavras-chave: Markets and trade; Consumer issues. |
| Ano: 2012 |
URL: http://orgprints.org/22563/1/22563.pdf |
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| Stolz, H.; Stolze, M.; Hamm, U.; Janssen, M.; Ruto, E.. |
| This paper describes the findings from a consumer survey conducted as part of the EU-funded research project QualityLowInputFood (QLIF). The objective was to segment occasional organic consumers with regard to their preferences for organic, conventional and conventional-plus products, i.e., conventional products with a specific attribute that also applies to organic products. In other words, these conventional-plus products are placed between organic and conventional food products. In addition, we aimed at analysing differences between consumer segments regarding their price sensitivity and attitudes towards food. The survey used choice experiments to investigate occasional organic consumer preferences for the different types of products. In subsequent... |
| Tipo: Journal paper |
Palavras-chave: Consumer issues; Policy environments and social economy. |
| Ano: 2011 |
URL: http://orgprints.org/20473/1/Stolz-etal-2011-NJAS-Vol58-p67-72.pdf |
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| Aschemann, J.; Maroscheck, N.; Hamm, U.. |
| The so-called EU health claims regulation changes the legal framework for all health-related statements on food and in advertising. As health reasons are a major motive for purchasing organic food, organic market actors have to consider the opportunities and threats posed by the new regulation. This contribution discusses the relationship between the organic attribute and the health claim attribute on the basis of a literature review and expert interviews. We argued that there is no scientific basis for depicting organic products as ‘healthy as such’. The use of health claims for and on organic food can be problematic as well as promotive. Whether health claims are favourable or not depends, among other things, on product characteristics, the target... |
| Tipo: Conference paper, poster, etc. |
Palavras-chave: Markets and trade; Germany. |
| Ano: 2008 |
URL: http://orgprints.org/11507/1/Aschemann_11507_ed.doc |
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| Schmid, Otto; Sanders, Jürn; Radlinsky, A.; Richter, Toralf; Schermer, M.; Hamm, U.. |
| Problemstellung/Ziele: In Rahmen des EU Projektes "Organic Marketing Initiatives and Rural Development" (OMIaRD; QLK5-2000-01124) wurden in neun verschiedenen Ländern Untersuchungen zur Bedeutung von Vermarktungsprojekten für die Entwicklung des Biomarktes und des ländlichen Raums durchgeführt. Die entsprechenden Projektergebnisse aus den deutschsprachigen Ländern (DE, AT, CH) sollen in diesem Beitrag vorgestellt werden. Fazit: Die Untersuchung zeigt, dass Bio-Vermarktungsinitiativen erfolgreich am Markt operieren können und dies auch bei unterschiedlichem Grad äusserer Benachteiligung (Klima, Boden, Topographie, Marktferne). Als wichtige Faktoren wurden eine strategische und straffe Unternehmensführung, kompetentes Management, eine... |
| Tipo: Conference paper, poster, etc. |
Palavras-chave: Policy environments and social economy; Markets and trade. |
| Ano: 2003 |
URL: http://orgprints.org/2750/1/schmid%2D2003%2Dbio%2Dvermarktungsinitiative%2DCH%2DA%2DD.pdf |
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