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Hartl, Jochen; Herrmann, Roland. |
Theory suggests that business expectations are crucial for investment in research and development (R&D) as well as for process and product innovations. However, there are controversial theoretical predictions about the causal linkage between business expectations and new product introductions. In addition, most empirical studies have so far neglected business expectations as an important determinant of new product introductions due to absence of data. To address this shortcoming, this study investigates whether business expectations do affect new product introductions and whether the net impact is positive or negative. The empirical analysis is based on panel data from 14 branches of the German food industry over six years (1993-1998). Our findings... |
Tipo: Journal Article |
Palavras-chave: Agribusiness. |
Ano: 2006 |
URL: http://purl.umn.edu/9278 |
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