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| Streeter, Deborah H.; Bills, Nelson L.; Maestro-Scherer, Jane; Neenan, Rob. |
| Focus groups were held to provide more in-depth information on issues raised by a largescale survey of agricultural exporters conducted in 1994 by USDA. Two focus groups were held in New York State and two in California, and the total of 28 participants included both experienced and new exporters of fruit products. The emphasis of the discussion was on the information-seeking behaviors of export firms and businesses that are considering entry in offshore markets, and on identifying potential information gaps or obstacles to success in the exporting arena. Participants were also asked questions about their knowledge of and attitude toward new (Internet-based) technologies to deliver information on exporting. The findings of the study revealed some important... |
| Tipo: Working Paper |
Palavras-chave: International Relations/Trade. |
| Ano: 1997 |
URL: http://purl.umn.edu/122716 |
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