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| Registros recuperados: 11 | |
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| McLaughlin, Edward W.; Perosio, Debra J.. |
| This study investigates the standard procurement and merchandising practices of wholesale and retail supermarket dairy buyers in New York State. Although much anecdotal and trade information exists regarding how wholesale/retail buyers make decisions, their standard operating practices have not previously been well documented. Yet these decisions and resulting strategies at wholesale/ retail levels can significantly enhance or diminish marketing initiatives and, in particular, the impact of advertising and promotion programs of the dairy industry. The primary data for this study were gathered from dairy directors and buyers from 17 wholesale and retail supermarket companies serving New York State. Mail surveys were employed to determine the factors that... |
| Tipo: Technical Report |
Palavras-chave: Agribusiness; Consumer/Household Economics. |
| Ano: 1996 |
URL: http://purl.umn.edu/122826 |
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| McLaughlin, Edward W.; Park, Kristen; Perosio, Debra J.; Green, Geoffrey M.. |
| The way in which produce companies do business has changed quite dramatically from a decade ago. Documenting many of these changes is the objective of this report. The report is the third in a series of annual research projects conducted by The Food Industry Management Program at Cornell University for the Produce Marketing Association (PMA). This year the theme is “the new dynamics of produce buying and selling.” The method guiding this study has three principal components: (1) a review of the relevant trade and academic literature on the fresh produce industry, (2) an extensive mail questionnaire directed at produce retailers, and (3) personal interviews with shippers around the United States, including three extensive focus group sessions in the... |
| Tipo: Working Paper |
Palavras-chave: Agribusiness. |
| Ano: 1999 |
URL: http://purl.umn.edu/122681 |
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| McLaughlin, Edward W.; Perosio, Debra J.. |
| Over the past several decades, the fresh fruit and vegetable industry has been one of the most dynamic sectors in the U. S. food system. Consumer demand has soared to record levels and both suppliers and distributors have responded with impressive new programs, products and technologies. The objective of this report is to provide critical information on one of the most influential but least studied elements of the produce system: the supermarket produce buyer. This buyer represents the "gate-keeper" between the supply end of the distribution channel and the supermarket shelves. His standard operating practices (SOPs) and decisions have an enormous influence on industry performance. A "framework" for produce buying and selling SOPs is set forth in Section... |
| Tipo: Technical Report |
Palavras-chave: Agribusiness. |
| Ano: 1994 |
URL: http://purl.umn.edu/123000 |
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| McLaughlin, Edward W.; Perosio, Debra J.. |
| Producers and marketers of agricultural commodities are often beset with a similar set of problems that generally may be reduced to the following question: "how can we modify our product or program in such a way as to gain a competitive edge on our competition?" As every commodity marketer knows, there is, unfortunately, no easy answer to this question. Obtaining higher prices and returns for agricultural products is possible, but requires commitment, vision and attention to the ever-changing marketplace. The current monograph contains two case studies that approach this perennial question from different agricultural commodity industries--fresh produce and turkeys--that are surrounded by different sets of basic supply and demand conditions. Yet, in each... |
| Tipo: Working or Discussion Paper |
Palavras-chave: Marketing. |
| Ano: 1993 |
URL: http://purl.umn.edu/116108 |
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| German, Gene A.; Perosio, Debra J.. |
| New York State is one of only seven states that has an item pricing law. In anticipation of the law expiring on June 30, 1991, a study was undertaken to determine the impact the law has had on the food industry and consumers alike. The study focused on: 1) the accuracy of supermarket pricing systems, 2) the public's perception of the importance of item pricing and, 3) the cost of item pricing to supermarkets. |
| Tipo: Journal Article |
Palavras-chave: Agribusiness. |
| Ano: 1992 |
URL: http://purl.umn.edu/27186 |
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| McLaughlin, Edward W.; Hawkes, Gerard F.; Park, Kristen; Perosio, Debra J.. |
| For at least a decade, supermarket operators have turned increasingly to fresh foods for the strategic direction of their business by remodeling existing stores and building new stores to feature and emphasize produce, the delicatessen, the bakery, and other perishable departments. These departments have been the fastest growing and offer the greatest future sales potential as consumer demand for "fresh" and "ready to eat" prepared foods continues to grow. Despite these prospects, little is actually known about how consumers perceive and respond to product offerings and retailer initiatives in perishable departments. The objective ofthis report is to shed light on consumer attitudes and behavior with respect to one of the major supermarket perishable... |
| Tipo: Technical Report |
Palavras-chave: Agribusiness; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety. |
| Ano: 1995 |
URL: http://purl.umn.edu/122993 |
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| Perosio, Debra J.; McLaughlin, Edward W.; Cuellar, Sandra; Park, Kristen. |
| Much of the success of the produce industry relies on a carefully choreographed supply chain. Planting the perfect varieties, harvesting at the peak of ripeness, packing in customized cartons, transporting fresh produce thousands of miles, and merchandising, marketing and promoting it at just the right moment, is a feat that relies on careful and detailed communication and coordination between grower/shippers and produce retailers. The objective of this study is to document the status, challenges and changes within the fresh produce distribution system. The method guiding this study has three major components: (1) a review of the relevant trade and academic literature on the fresh produce industry, (2) an extensive mail questionnaire directed at produce... |
| Tipo: Working Paper |
Palavras-chave: Agribusiness. |
| Ano: 2001 |
URL: http://purl.umn.edu/122645 |
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| McLaughlin, Edward W.; Hawkes, Gerard F.; Perosio, Debra J.; Russo, David M.. |
| The New York State food industry is one of the most diverse and dynamic state-wide industries in the country. Increasing manufacturer consolidation along with intensifying competition has created a dramatic need for more and better information regarding both current operations and anticipated trends in the food industry. This report is the first in a series of annual studies which examines the nature of the food industry in New York State, with a particular focus at the retail level. The research approach for this study consisted of gathering information and operating data from a variety of government and industry sources and included an in-depth questionnaire sent to every wholesale and retail company operating in N~w York State. Until now, such... |
| Tipo: Working Paper |
Palavras-chave: Agribusiness; Industrial Organization. |
| Ano: 1992 |
URL: http://purl.umn.edu/123078 |
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| Registros recuperados: 11 | |
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