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Registros recuperados: 10
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An hedonic approach applied to scanner data on cured ham purchases in Spain AgEcon
Resano, H.; Sanjuan, Ana Isabel.
A quantity-dependent hedonic model is used to study consumers’ actual purchases of cured ham, recorded through scanner in Spain, between April 2003 and March 2004. A Zero Inflated Negative Binomial (ZIB) model is applied because of the high proportion of zero purchase-values and the finding of overdispersion in the data. Ham characteristics are used as explanatory variables, such as breed, origin, EU Quality Certification squemes (PDO, PGI, STG), type of brand (producer’s and distributor’s), sale format (whole leg, vacuum packaged, on request), ripening period and price. Monthly dummies variables are also added to capture a possible seasonal effect. The results show that the distributor’s brand, the whole leg sale format, the origin Teruel and its...
Tipo: Conference Paper or Presentation Palavras-chave: Hedonic analysis; Consumers; Zero inflated negative binomial; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/44383
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Heterogeneidad de preferencias y experimentos de eleccion: aplicacion de un logit con parametros aleatorios a la demanda de nueces AgEcon
Camarena-Gomez, Dena M.; Sanjuan, Ana Isabel.
RESUMEN En este artículo se examinan las preferencias declaradas de los consumidores hacia las nueces, mediante un experimento de eleccion, con un doble objetivo: primero, identificar los atributos más relevantes para el consumidor a la hora de adquirir este fruto y, segundo, estimar las posibilidades de introducción de la variedad Pecán. De ello se pueden obtener guías sobre la manera de incentivar el consumo y recomendaciones a las empresas comercializadoras. Los datos se analizaron mediante la estimación de un modelo logit mixto o con parámetros aleatorios, que permite relajar la propiedad de IIA (independencia de alternativas irrelevantes) presente en los modelos logit con parámetros fijos, al permitir que el coeficiente de cada atributo/nivel varíe...
Tipo: Journal Article Palavras-chave: Mixed or random parameters logit; Stated preferences; Choice experiment; Heterogeneous preferences; Walnuts; Demand and Price Analysis; Q13.
Ano: 2004 URL: http://purl.umn.edu/28776
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Ethnic food preferences in the Spanish market AgEcon
Camarena-Gomez, Dena M.; Sanjuan, Ana Isabel.
A labelled choice experiment is conducted in order to investigate preferences of Spanish consumers towards ethnic cuisines. In particular, the three best known cuisines, Mexican, Arab and Asian, are considered, across three consumption situations: restaurant, take-away and at home. Wald statistics are applied in order to assess the differential marginal utilities of ethnic food in alternative consumption situations, and the appropriateness of considering a linear effect in price.
Tipo: Conference Paper or Presentation Palavras-chave: Choice experiment; Ethnic food; Consumers; Food Consumption/Nutrition/Food Safety.
Ano: 2008 URL: http://purl.umn.edu/44421
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Walnut Preferences in Spain: Is the Spanish Consumer Ready for New Varieties? AgEcon
Camarena-Gomez, Dena M.; Sanjuan, Ana Isabel.
Stated consumer preferences for walnuts in Spain are investigated by means of a choice experiment. Conditional heterogeneity is explored, assuming two possible sources: how often walnuts are consumed and how driven by health and nutrition attitudes or convenience the consumer is. In particular, the possibilities for a mostly unknown variety in the Spanish market are investigated. Specific guidelines for the distribution and commercialisation of walnuts are provided.
Tipo: Conference Paper or Presentation Palavras-chave: Logit model; Stated preferences; Choice experiment; Walnuts; Consumer/Household Economics; Crop Production/Industries; M31.
Ano: 2005 URL: http://purl.umn.edu/24749
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Internal preference mapping of cured ham with consumer's segmentation in Spain AgEcon
Resano, H.; Sanjuan, Ana Isabel.
The overall acceptability of 202 consumers has been analysed by ANOVA, multiple means comparison, cluster analysis and internal preference mapping (MDPREF). Three clusters are found with different preference criteria. These clusters can also be characterized according to actual purchase behaviour, declared consumption habits and sociodemographic characteristics. This study demonstrates the importance for the agro-food industry of examining consumers’ individual preferences as well as average ones, to obtain relevant information including not only the consumers’ preference trends, but also the most suitable segment to target a new product. In this way, the MDPREF shows that although consumers’ preferences tend to Iberian hams over white-breed hams, there is...
Tipo: Conference Paper or Presentation Palavras-chave: Internal preference mapping; Acceptability; Cluster analysis; Demand and Price Analysis.
Ano: 2008 URL: http://purl.umn.edu/44402
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Estudio de las preferencias de consumidores y distribuidores especializados respecto del producto ecologico AgEcon
Sanchez Garcia, Mercedes; Sanjuan, Ana Isabel; Gil Roig, Jose Maria; Gracia, Azucena; Soler, Francisco.
RESUMEN: La creciente preocupación por la seguridad alimentaria y la mayor sensibilidad al deterioro medioambiental pueden favorecer la expansión de los productos ecológicos. No obstante, el consumo de este tipo de productos no ha crecido al mismo ritmo que la producción. El diferencial de precios respecto de los productos convencionales, los deficientes canales de distribución, y su desconocimiento parecen estar en la raíz del problema. El objetivo de este trabajo se centra en estudiar en profundidad estas limitaciones. Con este fin, se han realizado dos entrevistas, en Pamplona, a los miembros de la cadena agroalimentaria básicos para el posible desarrollo de dicho mercado: consumidores y distribuidores. El primer colectivo se ha segmentado en función de...
Tipo: Journal Article Palavras-chave: Organic food products; Market segmentation; Consumers; Distributors; Conjoint analysis; Consumer/Household Economics; Q13; R32.
Ano: 2002 URL: http://purl.umn.edu/28765
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Una aplicación de la escala de fobia a los alimentos nuevos. El caso de los alimentos étnicos AgEcon
Camarena-Gomez, Dena M.; Sanjuan, Ana Isabel.
El artículo investiga las actitudes de los consumidores hacia los alimentos nuevos mediante la escala FNS (Food Neo-phobia Scale). Apartir de ella se obtiene el perfil de los individuos más y menos proclives a la introducción de nuevos alimentos en sus dietas, denominados respectivamente, «neo-fílicos » y «neo-fóbicos». Entre estos alimentos nuevos, los étnicos o propios de un país y cultura, están empezando a introducirse en el mercado español, especialmente impulsados por la inmigración. A partir de la escala actitudinal, se obtienen perfiles socio-demográficos y de comportamiento de compra y consumo de alimentos étnicos, claramente distintivos, lo que permite extraer información relevante de cara a la evaluación del potencial del mercado étnico en España.
Tipo: Journal Article Palavras-chave: Ethnic food; Food neophobia scale (FNS); Consumption and purchase habits; Agricultural and Food Policy; Q13; M31.
Ano: 2008 URL: http://purl.umn.edu/57235
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Territorial Product Associations in Greece: The Case of Olive Oil AgEcon
Philippidis, George; Kakaroglou, Ioannis; Sanjuan, Ana Isabel.
The change in emphasis of European food policy toward legislative certification schemes has shifted the research agenda toward investigating the link between the concept of 'territory' and food product perceptions. However, a relatively neglected aspect of this literature is the exploratory qualitative work investigating consumer perceptions of 'symbolic' attributes within territorial products. More importantly, there is a dearth of equivalent research subjecting these exploratory findings to rigorous quantitative analysis. Accordingly, this paper addresses this weakness in the literature examining the perceptual inter-relationships between a broad range of intrinsic, extrinsic and symbolic cues by deriving underlying product dimensions. Consumer segments...
Tipo: Conference Paper or Presentation Palavras-chave: Agribusiness.
Ano: 2002 URL: http://purl.umn.edu/24856
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The influence of psychographic variables on consumer preferences. The case of ethnic food in Spain AgEcon
Camarena-Gomez, Dena M.; Sanjuan, Ana Isabel.
In the last years, ethnic food has been successfully introduced in the Spanish market. In this research a choice experiment is conducted in order to investigate consumer’s preferences toward ethnic food and the influence of psychographic variables in consumer’s decisions. A nested logit model is employed for this purpose, with a two level nesting structure: the first decision is whether or not to consume ethnic food at all; and the second decision combines ethnic cuisine and the consumption situation. The experiment contemplates three cuisines, Mexican, Asian and Arab; and three consumption situations: restaurant, take away and preparation at home. Three psychographic variables are used to investigate the opt-out decision, which relate to the degree of...
Tipo: Conference Paper or Presentation Palavras-chave: Ethnic food; Choice experiment; Nested logit; Consumers; Psychographic variables; Agricultural and Food Policy.
Ano: 2009 URL: http://purl.umn.edu/57991
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El distintivo de calidad como indicador de seguridad alimentaria en carne de vacuno y cordero AgEcon
Sanchez Garcia, Mercedes; Sanjuan, Ana Isabel; Akl, George.
Consumers in developed countries are becoming increasingly aware of food safety, that is to say, the influence of food on human health. The public concern is deeper for those products, such as beef, that have suffered gravely from disease (BSE). In this paper, the factors that influence the decision of purchasing two products, fresh lamb and beef, are investigated. The linkage between quality labels and attributes of food safety is also studied. Finally, the conjoint analysis is used to discern differences in preferences between consumers of labelled meat and non-consumers and to estimate the marginal willingness to pay for the main attributes, in particular, for the quality label. Keywords: Quality label, Food security, Conjoint analysis, Marginal...
Tipo: Journal Article Palavras-chave: Quality label; Food security; Conjoint analysis; Marginal willingness to pay; Food Consumption/Nutrition/Food Safety; Q13; I11.
Ano: 2001 URL: http://purl.umn.edu/28783
Registros recuperados: 10
Primeira ... 1 ... Última
 

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