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Aizaki, Hideo; Sawada, Manabu; Sato, Kazuo; Kikkawa, Toshiko. |
The purpose of this paper is to examine, using choice experiments, the Japanese consumers’ valuation of domestic Wagyu beef, domestic dairy beef, Australian beef, and US beef when considering their bovine spongiform encephalopathy (BSE) test status. Some Japanese consumers give high priority to food safety while purchasing beef; this is expected to cause a non-compensatory valuation of food safety. As compared to the results derived from a compensatory utility model, a random parameters logit (RPL) with a non-compensatory utility model provides estimation results that are fitter for the respondents’ decision-making rules and also provides more valid willingness to pay (WTP) for each type of beef. The results suggest that the RPL with the non-compensatory... |
Tipo: Conference Paper or Presentation |
Palavras-chave: BSE; Food safety; Consumers' valuation; Agribusiness; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Risk and Uncertainty; Q13; D18; D12. |
Ano: 2009 |
URL: http://purl.umn.edu/51656 |
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Iwamoto, Hiroyuki; Yamamoto, Yasutaka; Sato, Kazuo; Sawada, Manabu. |
The purpose of this study is to examine the importance of the price, freshness, use of the HACCP label, and use of the Eco label (the latent attribute of the milk produced from the raw milk of dairy farms that comply with The Law, which protects the environment by legally enforcing manure treatment) in Japanese consumers’ milk purchasing decisions. We employ Choice Modeling to quantify the welfare change associated with the change in the levels of these attributes for a sample of Japanese consumers taken in December 2000. We found that consumers have a positive perception of the HACCP label, the Eco-milk label, and the freshness of the milk. |
Tipo: Conference Paper or Presentation |
Palavras-chave: Choice Modeling; Japanese Consumers; Milk; Agricultural and Food Policy; Marketing. |
Ano: 2003 |
URL: http://purl.umn.edu/57896 |
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