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| Molnar, Adrienn; Gellynck, Xavier; Vanhonacker, Filiep; Verbeke, Wim. |
| Organizations no longer compete as independent entities, but as chains (Christopher, 1998; Cox, 1999; Lambert, Cooper, 2000). Consequently, chain strategies became more important in creating competitive advantage (Vickery et al., 2003; Gunasekaran et al., 2004). Despite the growing recognition of the importance of chain strategies, many chains active in the agri‐business sector still face difficulties in developing common chain strategies and implementing them collaboratively to generate additional mutual gains and savings. Chains lacking a chain strategy and having short‐term perspectives face difficulties in envisaging and implementing cooperative solutions to problems they cannot manage alone. Despite this recognition, the actual development of such... |
| Tipo: Journal Article |
Palavras-chave: Chain goals; Consumer perceptions; Traditional food products; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Research and Development/Tech Change/Emerging Technologies. |
| Ano: 2010 |
URL: http://purl.umn.edu/91135 |
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| Vanhonacker, Filiep; Lengard, V.; Guerrero, Luis; Scalvedi, L.; Raude, J.; Zakowska, S.; Hersleth, Margrethe; Verbeke, Wim. |
| This paper provides a consumer-driven definition of traditional food products (TFP) and investigates the image European consumers have about this food product category. Data were collected from representative consumer samples in six European countries, including Belgium, France, Italy, Norway, Poland and Spain, with a total sample size of 4,828 participants. European consumers define traditional foods as well-know products, products that one can eat very frequently, and products that were already eaten by grandparents. Although positive, association of TFP with naturalness and low processing is less pronounced. Sensory, health- and environment-related attribute perceptions contribute positively to the image of TFP, whereas perceived convenience, price, and... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Traditional food; Consumer; Europe; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety. |
| Ano: 2008 |
URL: http://purl.umn.edu/43542 |
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