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| Roos, Gun; Vramo, Lill; Vittersø, Gunnar. |
| We explore how organic food at a festival effect perceptions among youth, and how experiences from the festival context may be transmitted to everyday context. As part of an ongoing European project “innovative Public Organic food Procurement for Youth“ (http://ipopy.coreportal.org/) we have observed at the Øya music festival, interviewed organizers and conducted two focus groups with young people recruited at the festival in August 2008. Being at the festival was a positive experience and thus organic food became associated with something positive. The participants had the opportunity to taste a variety of organic foods and were exposed to information although not all had read it. The participants tended to view organic food as being different from... |
| Tipo: Conference paper, poster, etc. |
Palavras-chave: Food systems; Consumer issues; Produce chain management. |
| Ano: 2009 |
URL: http://orgprints.org/16695/1/GunRoos_iPOPY_ASFS_29052009.pdf |
