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Designing a Voluntary Beef Checkoff AgEcon
Norwood, F. Bailey; Winn, Chris; Chung, Chanjin; Ward, Clement E..
Recently, the U.S. Supreme Court considered whether the mandatory fees imposed by the beef checkoff violates the First Amendment. As a precaution, many states began forming voluntary beef checkoffs, where funds would be raised through voluntary contributions. This study conducted a survey of Oklahoma cattle producers to determine what type ofvoluntary checkoff design would receive the greatest support. The most popular checkoff placed a large emphasis on advertising and a slightly lower checkoff fee. The survey also tested the ability of a provision point mechanism to limit free-riding. The mechanism was not as effective as in other studies which used laboratory experiments.
Tipo: Journal Article Palavras-chave: Beef marketing; Checkoff; Free-rider; Provision point mechanism; Public good; Agricultural and Food Policy; Livestock Production/Industries.
Ano: 2006 URL: http://purl.umn.edu/10149
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Surveying the Feasibility of a Voluntary Beef Checkoff AgEcon
Winn, Chris; Norwood, F. Bailey; Chung, Chanjin; Ward, Clement E..
With the possible elimination of the mandatory beef checkoff, some state are considering a voluntary beef checkoff. This study conducts a choice experiment to estimate the feasibility of a state and nationwide voluntary checkoff. Results indicate that a lower fee and a greater focus on advertising may produce a feasible voluntary checkoff.
Tipo: Conference Paper or Presentation Palavras-chave: Marketing.
Ano: 2004 URL: http://purl.umn.edu/20385
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