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Registros recuperados: 66 | |
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Zander, Katrin; Hamm, Ulrich; Stolz, Hanna; Stolze, Matthias. |
Durch die zunehmende Beliebtheit ökologischer Lebensmittel bei Verbrauchern steigt das Angebot. Gleichzeitig nimmt jedoch auch der Wettbewerb zwischen ökologischen Erzeugern zu. Viele Produkte werden mittlerweile unter Bedingungen erzeugt, die zwar noch den Minimalanforderungen der EU-Öko-Verordnung an die Produktion entsprechen, in denen aber die ursprünglichen Werte der ökologischen Bewegung kaum noch beachtet werden. Diese ursprünglichen Werte bestehen z. B. in fairen Arbeitsbedingungen, in der Integration von benachteiligten Menschen, in besonders artgerechter Tierhaltung oder in der Erhaltung von bäuerlichen Traditionen und den regionaltypischen Landschaften. Eine wachsende Gruppe von Erzeugern und Verbrauchern wünscht sich eine Orientierung des... |
Tipo: Journal paper |
Palavras-chave: Social aspects; Markets and trade. |
Ano: 2011 |
URL: http://orgprints.org/18604/1/Bio_aktuell_5%2D11.pdf |
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Zander, Katrin; Padel, Susanne; Zanoli, Raffaele. |
Purpose – With the introduction of the mandatory European Union (EU) organic logo for all organic food products in 2010, the European Commission aimed at fostering the internal organic food market. This needs consumers’ knowledge of the logo. According to earlier research consumers’ knowledge of the EU organic logo is low. Thus, the purpose of this paper is to elicit consumers’ attitudes towards organic certification and labelling and to develop recommendations on how to improve consumers’ knowledge of the EU organic logo. Design/methodology/approach – By means of an online survey with 3,000 participants in six European countries, knowledge of the logo and attitudes towards organic farming and European labelling, as well as organic food purchase... |
Tipo: Journal paper |
Palavras-chave: Markets and trade; Consumer issues; Regulation. |
Ano: 2015 |
URL: http://orgprints.org/28710/1/Zander%20et%20al_Organic%20Logo_BFJ_2015%20postprint.pdf |
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Zander, Katrin; Plagge, Jan; Strohm-Lömpcke, Renate. |
Ziel dieses Forschungsvorhabens war es, Beratern und Betriebsleitern Hilfestellungen an die Hand zu geben, um den betrieblichen Entwicklungsprozess – sei es in Richtung Spezialisierung, sei es in Richtung Diversifizierung – und die damit verbundenen Neuerungen im Betriebsmanagement zu meistern bzw. zu begleiten. Im Rahmen von persönlichen Interviews wurden mit Hilfe eines teilstandardisierten Fragebogens die Entwicklungsverläufe von 40 ökonomisch erfolgreich wirtschaftenden Ökobetrieben erhoben. Diese wurden zu Verlaufstypen zusammengefasst und darauf aufbauend in vier verschiedene Strategietypen eingeteilt: die klassischen Diversifizierer, die Teildiversifizierer, die Konzentrierer und Integrierer sowie die reinen Spezialisierer. In fast allen Betrieben... |
Tipo: Project description |
Palavras-chave: Education; Extension and communication Farm economics. |
Ano: 2008 |
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Zander, Katrin; Thobe, Petra. |
The adaptation of the European agricultural policy began in 2004 in most of the new member states and is associated with significant changes in support at the farm level. Typical farm modelling showed that with the accession to the EU, the economic per-formance of organic farms in selected Eastern European study countries will improve largely until 2013. The increase in income is almost exclusively attributed to increasing payments. Modelling of different organic market scenarios shows that the marked increase in payments could also compensate for losses if organic markets would develop in an unfavourable manner. Thus, the economic success of organic farms in the selected new member states depends highly on the persistence of the newly introduced payments... |
Tipo: Conference paper, poster, etc. |
Palavras-chave: Farm economics. |
Ano: 2007 |
URL: http://orgprints.org/9288/1/9288_Zander_Vortrag.pdf |
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Feucht, Yvonne; Zander, Katrin. |
Although aquaculture can have various positive effects, it is also criticized for its potentially negative impacts on the environment and for its consequences onfishwelfare.One solution to these problems and a promising development track for theGerman aquaculture sector is the promotion of sustainable productionmethods. The establishment of a newmarket segment for domestic, sustainable fish fromaquaculturewould suit the trend towards ethical consumerism. Thus far, only little is known about the consumers' knowledge and perception of different production methods used in aquaculture especially in comparison to each other. Against this background, the present contribution aims to explore perceptions and knowledge of German consumers with regard to... |
Tipo: Journal paper |
Palavras-chave: Consumer issues; Aquaculture. |
Ano: 2015 |
URL: http://orgprints.org/28130/2/Feucht-Zander-consumers-understanding-aquaculture.pdf |
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Hrabalova, Andrea; Zander, Katrin. |
The paper analyzes the development and the prospects of organic farming in the Czech Republic with particular emphasis on organic beef farming. Background information on organic farming in the Czech Republic regarding the structure of land use, legislation and support payments as well as a short description of the market for organic beef are provided. An analysis of the economic performance and of the impact of payments on the economic situation of organic beef farms follows. Grazing livestock farms, mostly cow-calf systems, are the most widespread farm type in the Czech Republic. Five typical farm models were set up with the aim of giving an overview of the diversity of organic beef production systems. The results indicate that organic beef farming is in... |
Tipo: Journal paper |
Palavras-chave: Policy environments and social economy; Farm economics. |
Ano: 2006 |
URL: http://orgprints.org/8830/1/Organicprints_abstract.pdf |
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Janssen, Meike; Zander, Katrin; Hamm, Ulrich. |
While more than 5 % of the vine area in Germany was cultivated organically in the year 2010, the market share of organic wine accounted for less than 1 %.The objective of this paper was therefore to analyse the wine preferences of consumers of organic food in order to identify how demand for organic wine could be increased. Choice experiments and structured interviews were conducted with 600 consumers of organic food. In the choice experiments, the participants clearly preferred organic wine over conventional wine. However, preferences for organic wine were lower among people with a high interest in wine, i.e. people who place high importance upon vintage, grape variety and winery. We conclude that targeted marketing activities are needed to convince these... |
Tipo: Conference paper, poster, etc. |
Palavras-chave: Consumer issues; Viticulture. |
Ano: 2013 |
URL: http://orgprints.org/21391/1/21391_Janssen.pdf |
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Zander, Katrin; Hamm, Ulrich; Freyer, Bernhard; Goesssinger, Katharina; Naspetti, Simona; Padel, Susanne; Stolz, Hanna; Stolze, Matthias; Zanoli, Raffaele. |
In a world where more and more organic products are mass produced, and where most consumers have little – if any – contact with the organic farmers who have produced their food, many people feel that the underlying principles of the organic movement are coming under threat. According to our research consumers are mostly interested in additional ethical attributes like “higher animal welfare standards”, “regional/local production” and “fair producer prices” and they are willing to pay more for organic products which are produced following these higher standards. This gives producers the opportunity to differentiate their products in the organic market. When communicating these additional ethical attributes of organic food producers must take care to use a... |
Tipo: Conference paper, poster, etc. |
Palavras-chave: Markets and trade; Consumer issues. |
Ano: 2011 |
URL: http://orgprints.org/19775/1/177.pdf |
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Zander, Katrin; Hamm, Ulrich. |
Due to globalisation and growing anonymity of trade with organic products, farmers in Europe are under pressure to lower their production standards in order to keep up with world-wide competition. On the other hand consumers increasingly criticise food products which were produced under unsatisfactory social and environmental conditions. A literature review indicates that consumers are willing to pay an additional premium for ethical values in organic production regarding social, environmental and economic concerns. This creates possibilities to differentiate from the organic mass markets by providing and communicating ethical values. So far, not much is known about which ethical values and arguments are comprehensible and important to organic consumers... |
Tipo: Conference paper, poster, etc. |
Palavras-chave: Values; Standards and certification Consumer issues. |
Ano: 2008 |
URL: http://orgprints.org/14001/1/ZanderHamm_IFOAM_08.pdf |
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Offermann, Frank; Nieberg, Hiltrud; Zander, Katrin. |
This paper examines the development of the role of government support in the financial situation of organic farms in selected Western and Eastern European countries, contrasting dependency on direct payments with that of conventional farms and assessing the impact of foreseeable changes in the political and economic environment. The results show that direct payments play an important role in the financial viability of organic farms in both Western and Eastern European countries. The level of specific support for organic farming is put into perspective, as other support payments and market returns contribute larger shares to total farm revenue in all the countries analysed. Modelling analyses show that support payments will continue to play an important... |
Tipo: Journal paper |
Palavras-chave: Policy environments and social economy. |
Ano: 2009 |
URL: http://orgprints.org/15877/1/Offermann_final.doc |
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Zander, Katrin. |
Ziel dieses Forschungsvorhabens war die Analyse des deutschen Marktes für ökologische Äpfel einschließlich der Maßnahmen, die deutsche Erzeuger bzw. Erzeugerzusammenschlüsse ergriffen haben, um sich am Markt zu behaupten. Hieraus wurden zum einen Handlungsempfehlungen für die deutschen Erzeuger von ökologischen Äpfeln erarbeitet, um den zukünftigen Herausforderungen begegnen zu können. Zum anderen wurden aus der, zumindest bislang, relativ erfolgreichen Marktbehauptung deutscher Apfelerzeuger Analogieschlüsse für andere Öko-Produktmärkte abgeleitet. In einem mehrstufigen Vorgehen wurden vorhandenen Daten zusammengetragen und aufbereitet und eigene Primärdatenerhebungen bei den Akteuren der Wertschöpfungskette für ökologische Äpfel durchgeführt.... |
Tipo: Report |
Palavras-chave: Markets and trade; Fruit and berries; Produce chain management. |
Ano: 2011 |
URL: http://orgprints.org/19352/1/19352-08OE110-uni_kassel-zander-2011-angebot_oekologische_aepfel.pdf |
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Zander, Katrin; Hamm, Ulrich. |
This paper examines the relevance of additional ethical attributes of organic food for consumers’ purchase decisions. By means of an Information-Display-Matrix (IDM) and an accompanying consumer survey, the information acquisition behaviour of consumers regarding seven additional ethical attributes and the product price of organic food was investigated in five European countries. The ethical attributes, ‘animal welfare’, ‘regional production’ and ‘fair prices to farmers’ turned out to be the most important. The results also show that the vast majority of consumers of organic food was willing to pay higher prices for organic products with additional ethical attributes. Contrasting the results with those from direct inquiry by means of a ‘single source... |
Tipo: Journal paper |
Palavras-chave: Markets and trade; Consumer issues. |
Ano: 2010 |
URL: http://orgprints.org/17046/1/FQAP_Zander_Hamm_2010.pdf |
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Zander, Katrin; Hamm, Ulrich. |
Consumers increasingly criticise food that is produced under unsatisfactory social and environmental conditions. From the very beginning, organic food production included ethical aspects and did not only care for the environment and animal welfare but also for social aspects of people affected by the organic supply chain. With the organic sector gaining additional market shares, products from organic mass production become more and more important and competition is predominantly a question of price. Ethical values going beyond the standards of the EU regulation on organic farming are no longer features of large parts of organic production. Against this background, the question arises whether there is a demand and an increased willingness to pay for... |
Tipo: Book chapter |
Palavras-chave: Markets and trade. |
Ano: 2009 |
URL: http://orgprints.org/18603/1/ZANDER_EURSAFE_09.pdf |
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Zander, Katrin; Hamm, Ulrich. |
The CORE Organic pilot project ‘Farmer Consumer Partnerships’ aims at analysing and testing innovative communication strategies of organic companies with respect to ethical values as a means of reconnecting organic farmers and consumers against the varying cultural and behavioural backgrounds of consumers in five European countries (AT, CH, DE, IT UK). The previous work packages (WP1 and WP2) provided a selection of the most promising communication arguments with respect to ethical values of organic food based on literature review and on the farmers’ or farmers’ initiatives point of view. Based on this, the task is to narrow down the wide range of existing arguments related to ethical values in organic food production. Therefore, the arguments were... |
Tipo: Report |
Palavras-chave: Values; Standards and certification Consumer issues. |
Ano: 2009 |
URL: http://orgprints.org/15199/1/CORE_FCP_WP3_Report.pdf |
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Zander, Katrin; Hamm, Ulrich. |
Daily decisions on food purchase are known to be undertaken using limited information search. However, when confronted with ‘ethical’ products, consumers often become more involved, and this results in a more extensive search for information. This research focuses on the information search behaviour of European consumers with regard to ethical attributes, like animal welfare or environmental aspects of organic food by means of an Information Display Matrix. Row-wise information search by product characteristics (attributes) was widely preferred over information search by product alternatives (column-wise). Therefore information e.g. in the internet should increasingly be provided by attributes. The majority of consumers use simplifying and selective search... |
Tipo: Journal paper |
Palavras-chave: Markets and trade. |
Ano: 2011 |
URL: http://orgprints.org/18602/1/Zander_Hamm_2011_IJCS.pdf |
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Registros recuperados: 66 | |
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