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Think Before You Tweet: Social Media Best Practices for Undergraduate Business Schools AgEcon
Spraggon, Donna I.M..
There are more than 100 social media tools available to higher education institutions to reach potential, current and past students. Both students and institutions are making use of social media, however, the latter are typically not taking full advantage of what is available. In this paper, I explore best practices in social media as they pertain to undergraduate business schools. An examination of 20 business schools reveals a large disconnect between social media best practice theory and those practices observed. Building on the identified best practices, I have constructed a suggested model for social media for a business school undergraduate program aimed at recruitment, retention and alumni investment.
Tipo: Working or Discussion Paper Palavras-chave: Advising; Business school; Recruitment; Retention; Social media; Research and Development/Tech Change/Emerging Technologies; Teaching/Communication/Extension/Profession; M00; A20.
Ano: 2011 URL: http://purl.umn.edu/102264
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Using Distance Education in Extension Programming AgEcon
Jones, Rodney D.; Goheen, Alicia; Dhuyvetter, Kevin C.; Kastens, Terry L.; Amanor-Boadu, Vincent.
This paper provides an overview of the development of the Management Analysis and Strategic Thinking (MAST) program conducted by Kansas State University. This intensive management training course for progressive farm and agribusiness operators is being delivered successfully using a combination of face-to-face and distance extension delivery techniques. We find that some parts of the program are best delivered face to face and other parts are best delivered via distance. Of participants surveyed, 94% would recommend the MAST program to their peers, and 100% believe the program will have a positive impact on their businesses' bottom line.
Tipo: Journal Article Palavras-chave: Distance learning; Education; Extension; Management; Teaching/Communication/Extension/Profession; A20; A29; Q16; Q12; Q19.
Ano: 2007 URL: http://purl.umn.edu/6559
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Agricultural Economists' Use of Classroom Economic Experiments AgEcon
Barnett, Barry J.; Kriesel, Warren.
Results are presented from a Web-based survey of instructors in agricultural economics and related departments about their use of, and attitudes about, classroom economic experiments.
Tipo: Journal Article Palavras-chave: Classroom economic experiments; Teaching; A20; Q00.
Ano: 2003 URL: http://purl.umn.edu/43208
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Student Perceptions of Simulation Games and Training Software on Improving Course Learning Objectives and Career Preparedness AgEcon
Parrott, Scott D.; Mehlhorn, Joey; Davidson, Kelly.
Online simulation and training games were used in two undergraduate courses in agribusiness to help improve student understanding and course objectives. Students responded positively to the teaching activities. The activities also extended the out of class learning environment.
Tipo: Presentation Palavras-chave: Student outcomes; Technology in the classroom; Simulation and teaching; Teaching/Communication/Extension/Profession; A20; A22.
Ano: 2012 URL: http://purl.umn.edu/119746
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Design and Management of Teaching Programs With Survival In Mind AgEcon
Connor, Larry J..
Agricultural economics teaching programs are becoming stressed. They vary considerably because of different institutional settings and are conducted under changing college, university, and department trends and paradigm shifts. To ensure success, strategic marketing processes need to be used in analyzing programs: identifying potential students (clientele or customers), ascertaining what to offer (majors, minors, service courses, enrichment options, and distance education), finalizing the strategic plan, and executing the plan (with students, administration, industry, and disciplinary peers). Conclusions and recommendations for enhancing teaching quantity and quality are presented for the strategic marketing processes. Finally, some implications and...
Tipo: Journal Article Palavras-chave: Strategic; Marketing; Teaching; Undergraduate and graduate studies; Teaching/Communication/Extension/Profession; A20; A22; A23.
Ano: 2005 URL: http://purl.umn.edu/43769
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Measuring the Impact of Externalities on College of Agriculture Teaching Evaluations AgEcon
Fleming, Ronald A.; Bazen, Ernest F.; Wetzstein, Michael E..
Student evaluation of teaching (SET) is employed as an aid in improving instruction and determining faculty teaching effectiveness. However, economic theory indicates the existence of externalities in SET scores that directly influence their interpretation. As a test of this existence, a multinomial-choice, ordered data estimation procedure is employed to identify course externalities influencing SET. These externalities include student class standing, required courses, class size, days a class meets, class meeting time, classroom location, and classroom design. Results indicate that externalities have a significant impact on teaching evaluations. Thus, failure to internalize these externalities will lead to biases in SET and questionable use of SET...
Tipo: Journal Article Palavras-chave: Externalities; Ordered probit; SET; Teaching evaluation; A20; A22; I21.
Ano: 2005 URL: http://purl.umn.edu/43486
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