| Innovative Techniques in Teaching Agri-marketing and Management. The website, HawaiianAgriculturalProducts.com, was developed and run to help students learn how to market agricultural products through the website, estimate their cost of production, and improve management and marketing skills. The overall goal of this project is to provide hands-on experience for agribusiness students and farmers in the area of marketing and management. The first objective is to compare different ways of introducing capital budgeting to farmers and students using innovative, interactive cost of production methods. The second goal is for the farmers to apply this technique to their own farming enterprises. The third goal is to use the website to teach e-marketing of... |
