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| Ferreira, Gabriela Cardozo; Barcellos, Marcia Dutra de. |
| This paper proposes to analyse the advantages and disadvantages of strategic alliances in agri-food chains, based on the perceptions of participating agents from a specific beef productive chain. The analysis is therefore based on the alliance’s main partners’ view: retail, abattoir and beef producers. Their objective was to produce a differentiated product and to develop a beef brand to be commercialized at retail level. In addition, this study also proposes to identify the main factors impacting in the success of alliances, from the agents’ point of view, as well as the main causes of failure in this kind of strategy, allowing for a better understanding of the factors that can maintain such alliances in the market. The obtained results indicate that the... |
| Tipo: Journal Article |
Palavras-chave: Strategic alliances; Agri-food chains; Beef.. |
| Ano: 2006 |
URL: http://purl.umn.edu/43832 |
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| Rubin, Luciane da Silva; Ilha, Adayr da Silva; Waquil, Paulo Dabdab. |
| This study analyses the Brazilian beef exportation potential considering the supposition of future agreements of regional integration. The countries or blocks that were chosen are The European Union (EU), the North American Free Trade Agreement (NAFTA) countries, the Commonwealth of Independent States, the Popular Republic of China (PRC) and Japan. To analyze the meat sector exportation potential, four methodological generalizations are developed: the importing potential of the mentioned countries, the calculus of the evolution in the Revealed Advantage Index of Brazilian exportations and its main competitors, bibliographical research of the main existing trade barriers and the calculus of the Regional Orientation Index. The results concerning the... |
| Tipo: Journal Article |
Palavras-chave: Potential trade; Regional integration; Beef.; Agribusiness; F13; F15.. |
| Ano: 2008 |
URL: http://purl.umn.edu/61197 |
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