Sabiia Seb
PortuguêsEspañolEnglish
Embrapa
        Busca avançada

Botão Atualizar


Botão Atualizar

Ordenar por: 

RelevânciaAutorTítuloAnoImprime registros no formato resumido
Registros recuperados: 2
Primeira ... 1 ... Última
Imagem não selecionada

Imprime registro no formato completo
Who Provides Information Matters: The Role of Source Credibility on US Consumers’ Beef Brand Choices AgEcon
Dentoni, Domenico; Tonsor, Glynn T.; Calantone, Roger J.; Peterson, H. Christopher.
Labels, certifications and endorsements signaling the quality of food have an impact on the purchasing choices of multiple segments of US consumers. At the same time, not much is known about the relationships between the sources providing information through these quality signals and consumer choices. In this paper, we explore 1) whether the credibility of an information source has an impact on US consumers’ beef brand choices; 2) which labels, certifications and endorsements are chosen by US consumers among a range of eight brands with pre-selected sources of information; 3) which consumer segments have different perceptions on information sources and beef brand choices. Data are collected through an on-line survey on a representative sample of 460 US...
Tipo: Conference Paper or Presentation Palavras-chave: Credibility; Consumer Choice; Beef; Food Brands; Structural Equation Modeling.; Agribusiness; Agricultural and Food Policy; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Marketing.
Ano: 2011 URL: http://purl.umn.edu/103657
Imagem não selecionada

Imprime registro no formato completo
HOUSEHOLD FOOD CHOICE IN FOUR FOOD CATEGORIES: HEALTHY OR UNHEALTHY? AgEcon
Binkley, James K.; Golub, Alla A..
The interest of this study is the tradeoff between nutrition and taste in consumer food choice. We examine choice between more and less healthy versions of particular foods within four important grocery categories: breakfast cereal, milk, bread, and soft drinks. Within a category, products do not greatly differ in terms of cost and convenience, and nutritional differences are easily determined. Consumers are less likely to choose unhealthy foods due to cost or convenience advantages, or through ignorance. This makes the choice between taste and nutrition more apparent. We use annual expenditure data reported by a large sample of households participating in the AC Nielsen Homescan data system. For each of the food categories we develop a measure of...
Tipo: Working or Discussion Paper Palavras-chave: Nutrition; Food; Consumer Choice; Health; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Health Economics and Policy; D12; I12; I18.
Ano: 2010 URL: http://purl.umn.edu/58418
Registros recuperados: 2
Primeira ... 1 ... Última
 

Empresa Brasileira de Pesquisa Agropecuária - Embrapa
Todos os direitos reservados, conforme Lei n° 9.610
Política de Privacidade
Área restrita

Embrapa
Parque Estação Biológica - PqEB s/n°
Brasília, DF - Brasil - CEP 70770-901
Fone: (61) 3448-4433 - Fax: (61) 3448-4890 / 3448-4891 SAC: https://www.embrapa.br/fale-conosco

Valid HTML 4.01 Transitional