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Boizot-Szantai, Christine; Lecocq, Sebastien; Marette, Stephan. |
In this article, the impact of common labels is investigated with both theoretical and empirical approaches. Recent statistics regarding the egg market in France suggest that retailer brands largely adopt common labels. A simple theoretical framework enables us to determine the conditions under which producers and/or retailers with different product qualities decide to post a common label on their products. In particular, a situation of multiple equilibria (one where the label is used by the high-quality seller only and one where it is used by the low-quality seller only) is exhibited when the cost of the label is relatively large. The demand is then estimated for different segments of the French egg market, including producer/retailer brands with/without... |
Tipo: Working or Discussion Paper |
Palavras-chave: Competition; Demand estimation; Labels; Product differentiation; Marketing. |
Ano: 2005 |
URL: http://purl.umn.edu/18588 |
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Wachenheim, Cheryl J.; Novak, Patrick J.; DeVuyst, Eric A.; Lambert, David K.. |
Co-products of processing agricultural commodities are often marketed through private transaction rather than through public markets or those in which public transaction information is recorded or available. The resulting lack of historical price information prohibits the use of positive time series techniques to estimate demand. Demand estimates for co-products are of value to both livestock producers, who obtain them for use in livestock rations, and processors, who must sell or otherwise dispose of them. Linear programming has long been used, first by researchers and later as a mainstream tool for nutritionists and producers, to formulate least-cost livestock rations. Here it is used as a normative technique to estimate step function demand... |
Tipo: Working or Discussion Paper |
Palavras-chave: Co-products; Demand estimation; Econometrics; Linear programming; Agribusiness. |
Ano: 2001 |
URL: http://purl.umn.edu/23488 |
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