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Can Information Costs Affect Consumer Choice?—Nutritional Labels in a Supermarket Experiment— AgEcon
Kiesel, Kristin; Villas-Boas, Sofia Berto.
This paper investigates whether information costs under currently regulated nutritional labeling prevent consumers from making healthier food choices. We implement five nutritional shelf label treatments in a market-level experiment. These labels reduce information costs by highlighting and summarizing information available on the Nutritional Facts Panel. Following a difference-in-differences and synthetic control method approach, we analyze weekly store-level scanner data for microwave popcorn purchases from treatment and control stores. Our results suggest that consumer purchases are affected by information costs. Implemented low calorie and no trans fat labels increase sales. In contrast, implemented low fat labels decrease sales, suggesting that...
Tipo: Conference Paper or Presentation Palavras-chave: Nutritional labeling; Information cost; Scanner data; Market-level experiment; Difference-in-differences; Synthetic control method; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Health Economics and Policy; C93; D01; D18; D83; L51.
Ano: 2010 URL: http://purl.umn.edu/116433
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Information Cost: A Prior Hurdle to Exporting AgEcon
Wei, Xuan; Thornsbury, Suzanne.
This paper empirically investigates how information cost, as part of trade costs, affects the decision of an individual firm to export. We use cross section firm-level data to examine how the difficulty of obtaining information on technical regulations in the European Union (EU) and the United States actually reduces firm incentives to export to these two destinations. Results suggest that increased information cost significantly reduces the probability of exporting for an individual firm, beyond tariff and other nontariff barriers.
Tipo: Conference Paper or Presentation Palavras-chave: Information cost; Probit; Technical barriers to trade; Industrial Organization; International Relations/Trade; Political Economy.
Ano: 2009 URL: http://purl.umn.edu/51745
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Information Cost As A Prior Hurdle to Exporting AgEcon
Wei, Xuan; Thornsbury, Suzanne.
In this paper, we empirically assess how information cost, as one component of trade costs, impacts the decision of an individual firm to export. Firm-level data measuring the difficulty of obtaining information about technical regulations in the European Union (EU) and the United States is used as a proxy for information cost to evaluate reduction in firm incentives to export. Results suggest that information cost significantly reduces the likelihood of exporting to these two destinations. Negative impacts are relatively larger for a firm exporting to the United States than to the EU.
Tipo: Conference Paper or Presentation Palavras-chave: Information cost; Trade costs; Non-tariff; Technical barriers to trade; Probit; International Relations/Trade; Political Economy; F14; L25.
Ano: 2011 URL: http://purl.umn.edu/103622
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