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Hanf, Jon Henrich; Pieniadz, Agata. |
This paper investigates the relationship between the chosen quality strategy and the vertical co-ordination mechanism of a focal company by using new institutional economics, as well as strategic management approaches. The theoretical findings are tested using evidence from 19 of the largest Polish dairy cooperatives, surveyed in spring 2006. The results show that all co-ops recognise the changing market requirements and are treating food quality as more than plain food safety and the ability to continuously reproduce an ex ante defined set of attributes. However, compared to investor-owned dairies, co-ops are disadvantaged in quality-based competition due to their lower flexibility and access to financial and qualified human resources. To overcome this... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Network theory; Relationship management; Quality management; Cooperatives; Poland; Institutional and Behavioral Economics. |
Ano: 2007 |
URL: http://purl.umn.edu/7604 |
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Hanf, Jon Henrich; Pieniadz, Agata. |
The most striking consequence of recent food scares was that food quality is no longer the concern of a single firm, but instead the whole food chain has to work together in order to deliver the new quality. For the agri-food business there is evidence that the majority of these more highly co-ordinated chain organisations are organised as vertical networks. The aim of the paper is to determine the degree of influence which the chosen quality strategy exerts on the vertical co-ordination mechanism. A theoretical framework has been developed based on new institutional economics and strategic management theory. The findings are used to analyse the Polish dairy sector and elaborate on the relevance of quality management for this sector. |
Tipo: Conference Paper or Presentation |
Palavras-chave: Network theory; Relationship management; Quality management; Polish dairy market; Livestock Production/Industries. |
Ano: 2006 |
URL: http://purl.umn.edu/7770 |
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