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Differences in WTP and Consumer Demand for Organic and Non-GM Fresh and Processed Foods AgEcon
He, Na; Bernard, John C..
Auction experiments were used to examine demand and premium differences between organic, non-GM (genetically modified), and conventional versions for two pairs of fresh and processed foods. Results showed processed foods had greater substitutability among the versions than fresh products. Conventional versions were the least price sensitive, while non-GM versions were the most sensitive. Significant premium differences were found between fresh and processed foods for sweet corn and tortilla chips, but not for potatoes and potato chips. Results from random effects models mirrored these findings. In general, the extent of premium differences between fresh and processed versions appears dependent on the food product.
Tipo: Journal Article Palavras-chave: Auction experiments; Willingness to pay; Organic; Non-GM; Fresh; Processed food; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Marketing.
Ano: 2011 URL: http://purl.umn.edu/117773
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World Markets of Vertically Differentiated Agricultural Commodities: A Case of Soybean Markets AgEcon
Yamaura, Koichi; Xia, Tian.
Replaced with revised version of poster 07/21/11.
Tipo: Conference Paper or Presentation Palavras-chave: Vertical product differentiation; Market power; GM; Non-GM; Soybean; Industrial Organization; International Relations/Trade; L1.
Ano: 2011 URL: http://purl.umn.edu/103757
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COOPERATIVE MARKETING IN SPECIALTY GRAINS AND IDENTITY PRESERVED GRAIN MARKETS AgEcon
Janzen, Edward L.; Wilson, William W..
Marketing of specialty and identity preserved grains has become an important strategy in the grain marketing industry and is being driven, in part, by consumer and processor demand and an interest in non-GM products. This study provides background and practices of numerous organizations involved in marketing of specialty/identity preserved grains. Supporting marketing activities are reviewed. Key factors in the success (or failure) of their efforts are identified. Major challenges facing the participants in the specialty/IP grain marketing industry are discussed. The primary focus is on the role of agricultural cooperatives and producer owned alliances.
Tipo: Working or Discussion Paper Palavras-chave: Identity preservation; IP; Segregation; Traceability; Specialty products; Genetically modified; GM; Non-GM; Cooperative; Alliance.; Agribusiness.
Ano: 2002 URL: http://purl.umn.edu/23558
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