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	Provedor de dados AgEcon (1) BJPS (1) Autor Cheng,Lin Chih (1) Lagerkvist, Carl Johan (1) Moreira,Raquel Assis (1) Olson, Kent D. (1) Palavra-chave Portfolio management (2) Brazil/pharmaceutical industry (1) D92 (1) Financial Economics (1) Growth optimization (1) Pharmaceutical industry (1) Pharmaceutical products/development (1) Mais... Tipo do documento Conference Paper or Presentation (1) Info:eu-repo/semantics/article (1) Ano 2010 (1) 2007 (1) País Brazil (1) United States (1) Idioma Inglês (2)		Ordenar por:  Relevância Autor Título Ano Registros recuperados: 2 Primeira ... 1 ... Última Proposal of managerial standards for new product portfolio management in Brazilian pharmaceutical companies BJPS Moreira,Raquel Assis; Cheng,Lin Chih. New Product Portfolio Management is aimed at helping decision-makers better select projects for new products based on key criteria for the manufacturer. The Brazilian pharmaceutical industry has been undergoing change due to stricter sanitary requirements following the enactment of the Generic Law in 1999. This paper presents the results of a research study aimed at clarifying the rationale employed by national pharmaceutical companies in selecting and prioritizing their new product development projects. Consequently, proposals for an analytical structure that could help these companies better select their products were produced. The research was carried out using case study methodology in which four different companies were investigated. The results of... Tipo: Info:eu-repo/semantics/article Palavras-chave: Portfolio management; Pharmaceutical products/development; Pharmaceutical industry; Brazil/pharmaceutical industry. Ano: 2010 URL: http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1984-82502010000100007 Portfolio selection with growth optimization and downside protection AgEcon Lagerkvist, Carl Johan; Olson, Kent D.. This paper applies growth optimization with downside protection as a portfolio selection technique. The model is based on power-log utility functions that combine portfolio growth maximization with the behavioural tenets of prospect theory. We use three assets (a farm return index, a stock market index, and a Treasury bond index) to illustrate how effective this technique is compared to the standard model of growth maximization. Tipo: Conference Paper or Presentation Palavras-chave: Portfolio management; Growth optimization; Financial Economics; D92. Ano: 2007 URL: http://purl.umn.edu/9724 Registros recuperados: 2 Primeira ... 1 ... Última

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