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| Hanf, Jon Henrich; Dautzenberg, Kirsti. |
| In order to meet with the obstacles of market saturation and the resulting cut-throat competition in the home countries of most of the top food retailers, they use the chance to participate in the increasing standard of living in Asia, South America and Central- and Eastern Europe. Thus, retail internationalization can be regarded as a growth strategy for top food retailers. However, opposite to manufacturers internationalization is for retailers still a new strategy so that globalization continues to accelerate. AT Kearney (2006) shows that since 2001 more than 50 different retailers have entered 90 new markets. In this context our the aim of our paper is threefold. First, using different theories of internationalization we want to work out the courses... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: CEEC; Consequences; Retail internationalization; Agribusiness; International Relations/Trade. |
| Ano: 2007 |
URL: http://purl.umn.edu/6615 |
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| Hanf, Jon Henrich; Pall, Zsombor. |
| Internationalization is one of the most important trends in retailing today. This process is not new, however has accelerated in the last two decades. It was less than 30 years ago that almost all of the world’s retail firms were pure national firms with a negligible share in foreign markets. That scenario has changed dramatically. Taking a look at the top 200 global retailers, almost all players except those in the US operate in numerous countries, having established a noteworthy business capacity in foreign markets. It is observed that retailers often export their business model in new markets. Therefore they are regarded as driving forces of structural change in the agri food business. The understanding of retail internationalization is essential to the... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Internationalization; Retail internationalization; Business internationalization theories; Agricultural and Food Policy. |
| Ano: 2009 |
URL: http://purl.umn.edu/58025 |
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