| For climate scientists, climate change is a problem that has a significant chance of having catastrophic environmental, social and economic consequences during the course of this century. In contrast, public opinion seems to regard with scepticism the pronouncements on climate change that emanate from the scientific community. Why the difference? This is what our research project was designed to examine. Or to put it another way: Assuming that the scientific information is correct, and that without a dramatic change in technology (and policy to promote such a change) there would be a significant risk of man-made, global catastrophe, what must be done to communicate this urgent issue to the public? We have approached the analysis of this problem by... |
