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Oportunidades y limitaciones para establecer el sistema de protección de origen de productos tradicionales derivados de la leche: estudio de caso en los municipios de San Pedro de Lóvago y Santo Tomás, Chontales. Colegio de Postgraduados
Arias López, Josué Alexander.
En los últimos años la promoción de productos tradicionales específicos, bajo el calificativo de productos típicos o especialidades regionales ha cobrado importancia. El objetivo de esta investigación consistió en determinar las oportunidades y limitaciones para establecer el sistema de protección de origen de productos tradicionales derivados de la leche que permita el desarrollo local mediante la valoración de los mismos en los municipios de San Pedro de Lóvago y Santo Tomás. Para este estudio se consultaron los representantes de las instituciones públicas, líderes comarcales y pobladores de ambos municipios. El grado de conocimientos sobre el sistema de protección de origen en productos elaborados artesanalmente, por parte de los productores e...
Palavras-chave: Sistema de protección de origen; Productos tradicionales; Legislación; Origin protection system; Traditional products; Legislation; EDAR; Desarrollo Rural Territorial Sustentable CP-UNAN; Maestría Tecnológica.
Ano: 2010 URL: http://hdl.handle.net/10521/339
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MARKETING RESEARCH ABOUT PERCEPTIONS OF PRODUCERS OF ROMANIAN TRADITIONAL PRODUCTS AgEcon
Andreea, Raluca Ion; Turek, Magdalena; Turek, Adrian.
The purpose of this study is to describe the businesses of Romanian producers of agrofood traditional products traded to the Romanian Farmer’s Fair. The need of pursuing these issues is emerged from the changes happened on the market of agro-food products in those regarding the transitions to a healthier consumption, to ecological and/or traditional products, in the case of some consumers. Because of these, some producers identified opportunities of developing businesses with traditional Romanian products. In describing producers’ businesses, a qualitative marketing research is undertaken to the Romanian Farmer’s Fair, trying to identify future trends of the market of agro-food products.
Tipo: Conference Paper or Presentation Palavras-chave: Traditional products; Model of consumption; Agro-food products’ market; Consumer; Agribusiness; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 2009 URL: http://purl.umn.edu/57421
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EUROPEAN TRADITIONAL FOOD PRODUCERS AND MARKETING CAPABILITIES: AN APPLICATION OF MARKETING MANAGEMENT PROCESS AgEcon
Banterle, Alessandro; Cavaliere, Alessia; Stranieri, Stefanella; Carraresi, Laura.
The purpose of this paper is to evaluate the marketing management capabilities of SMEs producing traditional food products, in order to analyse the market orientation of SMEs in the food industry. Following the theoretical approach of Market Orientation, our analysis is based on an assessment of the marketing management process. The methodology refers to a survey developed through a questionnaire published on the web, and a sample of 371 firms based in Belgium, Italy, Spain, the Czech Republic and Hungary was used in the analysis. Cluster analysis was applied to find the different levels of market orientation of the firms. The results revealed a certain lack of appropriate skills in marketing management in the firms of the sample, confirming the evidence...
Tipo: Journal Article Palavras-chave: Marketing management capabilities; SMEs; Traditional products; Food sector; Agricultural and Food Policy; Marketing.
Ano: 2009 URL: http://purl.umn.edu/53565
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Harnessing local underused crops to improve household nutrition and income opportunities in Vietnam: case of Hoa vang sticky rice in Red river delta AgEcon
Jaenicke, Hannah; Anh, Dao The; Cong Nghiep, Pham.
The project ‘Coalition to Diversify Income through Underused Crops’ (CoDI) operates in Vietnam and India since 2008. The project supports local communities in the production, processing and marketing of neglected crops – local grains, fruits and vegetables. Those varieties have close relation with local territory. An evaluation of the situation of previous activities in India and Vietnam showed that the key weaknesses were: • Demonstrations were not enough and too far away and too far apart. • Post-harvest handling and processing methods suggested were too complicated. • No financial support was provided. • Not enough training courses were offered and access to information was limited. The main question was how to help farmers to produce indigenous species...
Tipo: Conference Paper or Presentation Palavras-chave: Farmer association; Traditional products; Market access 2; Agribusiness; Agricultural and Food Policy; Community/Rural/Urban Development; Food Consumption/Nutrition/Food Safety; Labor and Human Capital.
Ano: 2010 URL: http://purl.umn.edu/95038
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