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| Registros recuperados: 31 | |
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| Wysocki, Allen F.; Fairchild, Gary F.; Weldon, Richard N.; Biere, Arlo W.; Fulton, Joan R.; McIntosh, Christopher S.. |
| Agricultural marketing courses cover a broad spectrum of topics and issues. Undergraduate committees, program coordinators, and marketing-oriented faculty struggle with the appropriate number and content of marketing course offerings. Curricula issues are discussed from the perspectives of three agricultural economics departments. Size, expertise, interests, and pedagogic philosophy assist in determining the number, mix, and content of courses. Solving these problems includes modulization and increasing depth or breadth, to reflect the changing marketing system and student needs. Educators must continually look outward at the changing food system and inward to their marketing curriculum to assess needs and implement changes as they are warranted. |
| Tipo: Journal Article |
Palavras-chave: Agribusiness curricula; Agricultural marketing; Marketing courses; Marketing curricula; Teaching/Communication/Extension/Profession. |
| Ano: 2003 |
URL: http://purl.umn.edu/14670 |
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| Fulton, Joan R.. |
| The current changes in agriculture, often referred to as industrialization, are creating a work environment for agribusiness employees that is more complex than ever before. It is paramount that agricultural economics and agribusiness programs adequately prepare students for this changing work environment. In particular it is essential to help students develop good analytical and communication skills. Specifically students need to be able to integrate ideas from different areas, identify similarities and differences, identify alternative courses of action, analyze the consequences of the alternative actions and communicate the implications of the action. This paper reports on a successful agribusiness capstone course that made extensive use of active... |
| Tipo: Journal Article |
Palavras-chave: Agribusiness; Teaching/Communication/Extension/Profession. |
| Ano: 1998 |
URL: http://purl.umn.edu/34547 |
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| Otoo, Miriam; Fulton, Joan R.; Wu, Steven Y.; Ibro, Germaine. |
| We use field experiments in Niger to investigate the nature and efficiency of contractual structures in market transactions between kossai vendors and cowpea grinders (key input suppliers). Three contractual structures were employed: gift contract, standard price contract and discretionary bonus contract (most incomplete). Gift contracts and standard price contracts involve an upfront payment of grinding fees where discretionary bonus contracts involve payment after the quality of service is observed. Gift contracts were found to be the most ex-ante efficient with the highest acceptance rates. Discretionary bonus contracts (most incomplete) were the most ex-post efficient that is, resulted in the highest quality. Our results suggest that the degree of... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Incomplete contracts; Street food vendors; Experimental economics; International Development. |
| Ano: 2010 |
URL: http://purl.umn.edu/61458 |
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| Kushwaha, Saket; Musa, A.S.; Lowenberg-DeBoer, James; Fulton, Joan R.. |
| Cowpea is the most important indigenous African grain legume for both home use and as a cash crop. Because of its tolerance to drought it is especially important for the Sahel. Genetic transformation of cowpea with Bachilius Thurengius (Bt) genes to control pod boring insects has many advantages, but little is known of the potential consumer response. This paper analyzes and reports the results of a survey of 200 consumers in northern Nigeria in early 2003 concerning consumer awareness of and acceptance of biotechnology. Ninety percent of the respondents were aware of GM products. Those respondents who were most concerned about the ethics of genetic transformation were likely to disapprove of such products, while those individuals who identified... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Institutional and Behavioral Economics. |
| Ano: 2004 |
URL: http://purl.umn.edu/20216 |
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| Mishili, Fulgence J.; Temu, Anna A.; Fulton, Joan R.; Lowenberg-DeBoer, James. |
| The objective of this study was to determine the impact of bean grain quality characteristics on market price. The data was collected from retail markets in Tanzania. Hedonic pricing provides a statistical estimate of premiums and discounts. Implications for development of bean markets include: i) extension agents should identify cost-effective ways to educate producers on targeting urban market niches based on consumer preferences for varieties, ii) breeding for bruchid resistant beans and use of appropriate storage technologies would alleviate the problems of storage damage, and iii) requiring a portfolio of grain quality characteristics to fit consumer preferences in local markets. |
| Tipo: Journal Article |
Palavras-chave: Beans; Markets; Consumer preferences; Hedonic; Storage; Tanzania; Marketing; D12; Q13. |
| Ano: 2009 |
URL: http://purl.umn.edu/48658 |
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| Mishili, Fulgence J.; Fulton, Joan R.; Shehu, Musa; Kushwaha, Saket; Marfo, Kofi; Jamal, Mustafa; Chergna, Alpha; Lowenberg-DeBoer, James. |
| The production and trade of cowpea (Vigna Uniculata), called "blackeyed peas" in the US, are a growing business for farmers and merchants serving the rapidly expanding urban areas of West and Central Africa. Cowpea fits the needs of the urban poor. It is an inexpensive source of protein that does not require refrigeration. A better understanding of consumer preferences for cowpea is essential to market development. The main objective of the study was to determine the cowpea grain quality characteristics that command a price premium or provoke a discount in Ghanaian, Malian and Nigerian markets. Specifically, the study looked at the impact of the grain size, texture, color, eye color, and bruchid-damaged grains on cowpea market prices. The data for the... |
| Tipo: Working or Discussion Paper |
Palavras-chave: Consumer/Household Economics. |
| Ano: 2007 |
URL: http://purl.umn.edu/28684 |
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| Vickner, Steven S.; Davies, Stephen P.; Fulton, Joan R.; Vantreese, Valerie L.. |
| This paper develops two brand-level demand models, where prices are treated as endogenous, to estimate unilateral market power in a representative product-differentiated oligopolistic food market. The results are estimated using point-of-purchase scanner data and are used to quantify the impact of a private-label brand on the economic performance of national brands. Specifically, our study calculates demand parameter estimates and returns to retailer vertical coordination for the frozen vegetable marketthe third largest private-label food and beverage category in the United States, after ice cream and carbonated beverages. Consistent with broader industry trends, empirical evidence suggests that the private-label brand maintained a slight competitive... |
| Tipo: Journal Article |
Palavras-chave: Agribusiness. |
| Ano: 2000 |
URL: http://purl.umn.edu/27755 |
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| Ibro, Germaine; Fulton, Joan R.; Lowenberg-DeBoer, James. |
| Kosai, a deep-fat fried fritter made from cowpea, is an important product for economic development and poverty alleviation. Kosai is sold as street food almost exclusively by women entrepreneurs who use the money they earn from selling kosai on savings and daily expenditures for their family. In addition, cowpea is the more important indigenous African legume and kosai production uses a significant amount of cowpea. Data was collected, via personal interviews, with about 400 vendors in three different cities in the West African country of Niger. Results revealed that vendors with more experience were more likely to be successful. |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Community/Rural/Urban Development. |
| Ano: 2006 |
URL: http://purl.umn.edu/21160 |
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| Fulton, Joan R.; Adamowicz, Wiktor L.. |
| This research explores the factors that influence the commitment of members to their cooperative organization. Previous empirical and theoretical research is reviewed. The cooperative members' decisions regarding patronage are then described in terms of a random utility model. Logit analysis, with data from member surveys of a large grain marketing cooperative. indicates that the factors that influence member patronage are: the ability to share in profits through dividends. The ability to purchase chemicals and fertilizers at the grain elevator, and the percentage of the total farm income obtained from grain operations. There is some evidence that farmers' patronage is positively associated with competitive grain pricing and negatively associated with the... |
| Tipo: Journal Article |
Palavras-chave: Agribusiness. |
| Ano: 1993 |
URL: http://purl.umn.edu/46391 |
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| Vandenberg, Jennifer M.; Fulton, Joan R.; Dooley, Frank J.; Preckel, Paul V.. |
| The events of 1999 highlight the importance of the need for identity preservation (IP) of products that result from genetic modification. In April of 1999, Archer Daniels Midland Co. and A. E. Staley Co. announced that they would not accept product that was not approved for export to the European Union. By the time the 1999 harvest arrived, decision makers in the grain marketing industry realized the nature of their business had dramatically changed in just one growing season. In particular, they needed to preserve the identity of all grains and oilseeds intended for European and Japanese markets. During the remainder of the 1999 growing season, consumer concern about the safety of genetically modified organisms (GMOs) increased. The need for IP represents... |
| Tipo: Journal Article |
Palavras-chave: International Relations/Trade. |
| Ano: 2000 |
URL: http://purl.umn.edu/45633 |
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| Hine, Susan E.; Fulton, Joan R.; Loureiro, Maria L.; Vandeburg, Jennifer M.; McNamara, Kevin T.. |
| Agricultural cooperatives have been restructuring, by way of mergers, acquisitions, joint-ventures, and strategic alliances, to increase efficiencies to remain competitive in a changing business environment. The research evaluating the reorganization of cooperatives has revealed that less than one-half of the restructured businesses are financially successful. There is the potential to significantly influence the future health of the cooperative business sector if, first, insights can be gained concerning the factors being considered by cooperative managers when making restructuring decisions and, second, extension education programs can be adapted to meet the greatest need. In this study we examine: (a) what methods of valuation cooperatives are using... |
| Tipo: Journal Article |
Palavras-chave: Capital budgeting methods; Cooperatives; Finance; Restructuring; Agribusiness. |
| Ano: 2003 |
URL: http://purl.umn.edu/14677 |
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| Registros recuperados: 31 | |
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