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| Registros recuperados: 43 | |
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| Zhang, Lin; Goddard, Ellen W.. |
| The pig meat market in Australia is characterized by generic (fresh pork, bacon etc.) advertising. These advertising expenditures are funded from collective levies from pig producers. At the same time, there are extensive brand advertising activities in the pig market. Impact of advertising on pig meat consumption has been a long-standing argument. So far, there have been several studies done on the effectiveness of generic pork advertising in Australia up to 1988. However, the previous studies only looked at generic advertising and didn’t account for other media information as brand advertising and fast food advertising effects on pork consumption. As well, the previous studies are contradictory about the effects of generic pork advertising. In this... |
| Tipo: Presentation |
Palavras-chave: Agribusiness; Marketing. |
| Ano: 2000 |
URL: http://purl.umn.edu/123744 |
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| Zhang, Xu; Goddard, Ellen W.. |
| The competitive landscape in retailing has changed over the past decade. Moreover, the degree of product differentiation has been increasing: households are able to choose between an increasing number of store brands and national brands of similar products. The value added meat market is no different than any other sector of the grocery market – both national brands and private label brands are being developed to appeal to the consumer‘s desire for convenience, health, production and environmental attributes. Understanding the factors that are influencing consumers‘ value added meat product preferences is important for meat manufacturers who wish to add value to their firm‘s performance and increase market share. This knowledge is required in order to... |
| Tipo: Report |
Palavras-chave: Consumer behaviour; Store loyalty; Meat demand; Value-added meat; National/store brand choice; Consumer/Household Economics; Demand and Price Analysis; D1; M3. |
| Ano: 2010 |
URL: http://purl.umn.edu/99703 |
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| Dakurah, Henry A.; Goddard, Ellen W.; Osuteye, Nicholas. |
| The purpose of the study is to assess the attitude towards, and satisfaction of residents of Alberta to their cooperatives. A mailed questionnaire to 1500 Alberta residents, with a 16% response rate is analyzed using Likert scales and the theory of planned behavior. The majority of the respondents are males, aged 45 or older, and earn incomes of $49,000 or less. They are reasonably educated with a high school, college or university degrees. Results of the analysis also show a population that has a general positive attitude towards and is satisfied with their cooperatives as is reflected in assessing the performance of their cooperatives as good. Further analysis using the theory of planned behaviour show that respondents' attitude towards their... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Institutional and Behavioral Economics. |
| Ano: 2005 |
URL: http://purl.umn.edu/19559 |
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| Dakurah, Henry A.; Goddard, Ellen W.; Osuteye, Nicholas. |
| Credit unions have played an important historical role in the Canadian economy. However, recent changes in the financial, agricultural and agri-food industry are posing great challenges to Credit unions in Western Canada. Much attention has been given to the impact of competitive rates and the environment offered by banks on credit union performance to the neglect of issues relating to member satisfaction and commitment which may be adding to other problems in the credit union sector. Studies by Feinberg (2001), Sibbald, et al (1999), Loser et. al (1999) , Fried, et. al (1999), Karels and McClatchey (1999) and Tokle, and Tokle (2001) among others have identified key issues relating to the competitive financial roles of credit unions in small... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Agricultural Finance. |
| Ano: 2005 |
URL: http://purl.umn.edu/34155 |
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| Muringai, Violet; Goddard, Ellen W.. |
| In examining consumers’ willingness to pay (WTP) for food attributes, one approach is to use economic experiments, sometimes associated with consumers sensory testing. In this particular research project different types of pork chops are examined to identify consumer WTP for pork chop credence attributes such as traditionally raised, Canadian Pork labelled or identified as coming from a farm with on farm food safety accreditation (CQA). However, the results of the research are only useful for the national industry if the participants’ values can be extrapolated to the Canadian population. The participants in the research completed a survey that was similar in many respects to a national on-line survey completed in Canada two months earlier. Comparing the... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Food Consumption/Nutrition/Food Safety; Food Security and Poverty. |
| Ano: 2010 |
URL: http://purl.umn.edu/61878 |
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| Goddard, Ellen W.; Boxall, Peter C.; Emunu, John Paul; Boyd, Curtis; Asselin, Andre; Neall, Amanda. |
| The Canadian egg industry has introduced a number of specialty eggs, including Omega-3, organic, free run/range, vitamin enhanced and vegetarian over the past few decades. These eggs are generally sold at prices higher than the ‘normal’ egg and there has been little analysis of the consumer awareness of and interest in purchasing these eggs. All previous econometric analysis of the Canadian egg market has assumed eggs and consumers are homogeneous. This study makes use of Stated preference and Revealed preference data to model the consumer interest in the different egg types. Stated preference surveys were conducted in two separate years: 2005 during which consumers were surveyed on their interest in Omega-3 and Vitamin Enhanced eggs relative to ‘normal’... |
| Tipo: Report |
Palavras-chave: Consumer behaviour; Egg consumption; Differentiated products; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Marketing; D12; Q11; Q18. |
| Ano: 2007 |
URL: http://purl.umn.edu/52087 |
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| Myae, Aye C.; Goddard, Ellen W.. |
| Prion diseases have raised concerns in consumer’s minds about food safety associated with meat world-wide. Bovine Spongiform Encephalopathy (BSE) and Chronic Wasting Disease (CWD) both exist in Canada and consumer markets for beef, bison, elk and deer may have been affected by the diseases. While numerous studies have examined Canadian consumer beef purchasing behavior in the presence of BSE (Lomeli (2005), John(2007)), no examination of the impact of the animal diseases on consumer behavior for households who consume bison, elk and venison as part of their protein intake has been undertaken. In this study, meat consumption behavior for these specific households is examined, in particular, examining meat substitution possibilities between the exotic meats... |
| Tipo: Conference Paper or Presentation |
Palavras-chave: Consumer's behaviour with respect to meat demand; Consumers who eat bison; Elk; And venison; BSE; CWD; Media coverage; Agribusiness; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Environmental Economics and Policy; Food Consumption/Nutrition/Food Safety; Health Economics and Policy; Industrial Organization; Institutional and Behavioral Economics; Livestock Production/Industries; Marketing; Political Economy; Production Economics. |
| Ano: 2010 |
URL: http://purl.umn.edu/61468 |
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| Hailu, Getu; Goddard, Ellen W.; Jeffrey, Scott R.. |
| Over the past 25 years, traditional agricultural co-operatives have been challenged by competition from local investor-owned firms and multinational companies, deregulation and globalization of trade, and increased market concentration in suppliers and purchasers. At the same time, co-operatives have constantly been seeking to add value to their member services through expansion and/or adoption of new technology. The capital investment needed for these endeavours has to be financed, and for traditional co-operatives the major source of financing new investments has been long-term borrowing. As a result some co-operatives are characterized by high debt loads, which may result in increased financial risk exposure. Important factors that may influence the... |
| Tipo: Journal Article |
Palavras-chave: Agribusiness; Agricultural and Food Policy. |
| Ano: 2005 |
URL: http://purl.umn.edu/46025 |
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| Registros recuperados: 43 | |
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