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Registros recuperados: 6
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ACTUAL PURCHASE VS. INTENDED PURCHASE: DO CONSUMERS BUY WHAT THEY SAY? AgEcon
Rimal, Arbindra; Fletcher, Stanley M.; McWatters, Kay H..
A bivariate probit model was used to examine the relationship between actual and intended purchase of irradiated beef. The likelihood ratio test rejected the equality of parameters affecting actual and intended purchase decisions. Actual purchases were affected by package labels and appearance, while purchase intentions were affected by attitude and demographics.
Tipo: Conference Paper or Presentation Palavras-chave: Beef irradiation; Supermarket simulation; Actual purchase; Purchase intention; Bivariate probit; Consumer/Household Economics; Marketing.
Ano: 1999 URL: http://purl.umn.edu/21548
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ANALYSIS OF CONSUMER ATTITUDES TOWARD NEW FRIED FOOD PREPARED FROM COWPEA FLOUR AgEcon
Fletcher, Stanley M.; McWatters, Kay H.; Resurreccion, Anna V.A..
American consumers are exposed to thousands of new food products on supermarket shelves each year. For new products, such as akara products, it is crucial to determine consumer preferences and buying intentions. In this study, 346 randomly selected consumers were surveyed to reveal their preference for five akara products prepared from cowpea flour. Preference data were analyzed through use of a multi-ordered response model. Model results indicate that socio-demographic factors were weakly linked to explaining consumer preferences while product characteristics were much more important in preference considerations.
Tipo: Journal Article Palavras-chave: Consumer/Household Economics.
Ano: 1990 URL: http://purl.umn.edu/26535
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ANALYSIS OF CONSUMER'S WILLINGNESS TO PAY FOR NEW FRIED FOOD PREPARED FROM COWPEA FLOUR AgEcon
Fletcher, Stanley M.; McWatters, Kay H.; Resurreccion, Anna V.A..
Consumers' willingness to pay for cowpea products was analyzed by a multi-ordered response model. The analysis indicated that socio-demographic factors are weakly linked to consumers' willingness to pay while product characteristics are strongly linked. Marketing promotion is possible. Thus, akara products, made from cowpea paste, have potential for extending the utilization of cowpeas.
Tipo: Working or Discussion Paper Palavras-chave: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety.
Ano: 1990 URL: http://purl.umn.edu/115909
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DO HANDLING AND COOKING PRACTICES DETERMINE THE SELECTION OF IRRADIATED BEEF? AgEcon
Rimal, Arbindra; Fletcher, Stanley M.; McWatters, Kay H..
A censored negative binomial regression model was used to study the relationships between the selection of irradiated beef packages, the beef storage and cooking processes, and demographics. Data were collected using a supermarket simulation technique and an exit survey of a panel of Georgia consumers. The results showed that those shoppers who stored (refrigerated) ground beef packages before cooking or freezing were likely to choose more irradiated ground beef packages in a trip to supermarkets than were those who cooked or froze the products immediately. Shoppers making meat loaf and pan-frying ground beef, and grilling, roasting, and braising muscle forms (top round and rib eye steaks) were likely to choose more irradiated packages of ground and muscle...
Tipo: Journal Article Palavras-chave: Consumer/Household Economics.
Ano: 1999 URL: http://purl.umn.edu/27216
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NUTRITION CONSIDERATIONS IN FOOD SELECTION AgEcon
Rimal, Arbindra; Fletcher, Stanley M.; McWatters, Kay H..
The importance of nutrition consideration to households in food selection is instrumental in the development of information programs to promote public health and to market healthy food. Using a national telephone survey of 2880 U.S. households, this study examines the role and influence of socio-economic characteristics and lifestyle on a household meal planner’s consideration of four dietary components in food selection. Household income, children in households, geographic location, and gender, age, education, and lifestyle of meal planners affected the consideration of dietary components in food selection. The results provide a basis for developing education programs that focus on the particular dietary considerations of identified demographic...
Tipo: Journal Article Palavras-chave: Food Consumption/Nutrition/Food Safety.
Ano: 2000 URL: http://purl.umn.edu/34563
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RELATIVE AND ABSOLUTE RISK FORMAT IN ELICITING WILLINGNESS-TO-PAY FOR BEEF IRRADIATION AgEcon
Rimal, Arbindra; Fletcher, Stanley M.; McWatters, Kay H..
The relationship between the valuation of reduced risk through irradiation and framing of risk information was determined using absolute and relative risk formats. A double-bounded CV survey was used to measure willingness-to-pay (WTP) for irradiated beef among 740 U.S. households. Results show that the WTP was sensitive to the risk formats.
Tipo: Conference Paper or Presentation Palavras-chave: Beef irradiation; Relative risk format; Absolute risk format; Willingness-to-pay; Double-bounded CV questions; Consumer/Household Economics.
Ano: 2000 URL: http://purl.umn.edu/21825
Registros recuperados: 6
Primeira ... 1 ... Última
 

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