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A CONJOINT ANALYSIS OF PAPER DEMAND BY COMMERCIAL GRAPHIC DESIGNERS AgEcon
McDermott, John; Bacon, J. Richard; Pesek, John D., Jr.; Gempesaw, Conrado M., II; Tilmon, H. Don.
Conjoint analysis was used to evaluate the preferences of graphic designers toward kenaf paper. Results indicate that price is of overwhelming importance to designers in their purchasing decisions regarding paper stock. If priced competitively with existing wood and recycled papers, kenaf products should gain market share among designers.
Tipo: Journal Article Palavras-chave: Demand and Price Analysis.
Ano: 1999 URL: http://purl.umn.edu/31279
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AN ANALYSIS OF CONSUMER PREFERENCES FOR DELAWARE FARMER DIRECT MARKETS AgEcon
Lehman, Joel; Bacon, J. Richard; Toensmeyer, Ulrich C.; Pesek, John D., Jr.; German, Carl L..
Tipo: Journal Article Palavras-chave: Consumer/Household Economics.
Ano: 1998 URL: http://purl.umn.edu/27454
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Chapter 07: USING CONJOINT ANALYSIS TO ASSESS CONSUMERS' ACCEPTANCE OF PST-SUPPLEMENTED PORK AgEcon
Halbrendt, Catherine K.; Pesek, John D., Jr.; Parsons, April; Lindner, Robert K..
This book was originally published by Westview Press, Boulder CO, 1995.
Tipo: Book Chapter Palavras-chave: Biotechnology; Pork products; Conjoint analysis; Willingness to buy; Food Consumption/Nutrition/Food Safety.
Ano: 1995 URL: http://purl.umn.edu/25973
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Comparing Willingness to Pay for Organic, Natural, Locally Grown, and State Marketing Program Promoted Foods in the Mid-Atlantic Region AgEcon
Onken, Kathryn A.; Bernard, John C.; Pesek, John D., Jr..
A choice experiment of Mid-Atlantic consumers was conducted to determine marginal willingness to pay for the attributes organic, natural, locally grown, and state marketing program promoted for strawberry preserves. The influence of purchasing venue on willingness to pay was also examined. Results indicated a price premium when purchased at a farmers market across all five states and versions. Organic was preferred to natural in only one state. Preference ordering between local and state program promoted varied. Consumers in Maryland and Pennsylvania clearly preferred local, while those in New Jersey seemed most likely to prefer the state program version.
Tipo: Journal Article Palavras-chave: Organic; Natural; Locally grown; State marketing program; Choice experiment; Consumer/Household Economics; Demand and Price Analysis; Marketing.
Ano: 2011 URL: http://purl.umn.edu/106065
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Consumer Interest in Environmentally Beneficial Chicken Feeds: Comparing High Available Phosphorus Corn and Other Varieties AgEcon
Pesek, John D., Jr.; Bernard, John C.; Gupta, Meeta.
One source of phosphorous pollution in areas of high chicken production is runoff from fields using fertilizer from these operations. A potential solution is to feed chicken high available phosphorus (HAP) corn, reducing phosphorus in manure. This study examined consumer purchase likelihood of chickens fed HAP, created traditionally or through genetic modification, and other genetically modified (GM) corn including Bt and Roundup-ready. Survey results from the Delmarva Peninsula found considerable interest in non-GM HAP corn, although GM HAP corn was not typically viewed as more acceptable than other GM varieties. Overall, the marketplace appears open to products geared toward environmental benefits.
Tipo: Journal Article Palavras-chave: Chicken; Conjoint analysis; Corn; Genetically modified; Heteroscedastic; Phosphorus pollution; Tobit; Environmental Economics and Policy; Q13; D12; C24.
Ano: 2011 URL: http://purl.umn.edu/117945
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Consumer Likelihood to Purchase Chickens with Novel Production Attributes AgEcon
Bernard, John C.; Pesek, John D., Jr.; Pan, Xiqian.
Typical supermarket chickens are produced with novel or controversial attributes. This continues despite contrasting growth in consumer interest in organic and natural foods. This study surveyed Delaware consumers’ likelihood to purchase chicken given different attributes: free range, given antibiotics, irradiated, fed genetically modified (GM) fee, GM chicken, and price. Examining conjoint analysis data with a heteroskedastic two-limit tobit model, GM chicken and other novel attributes were found to lower purchase likelihood significantly. Understanding these results should help the industry meet consumer preferences while aiding its continued expansion to benefit workers and growers across the South.
Tipo: Journal Article Palavras-chave: Antibiotics; Chicken; Conjoint analysis; Genetically modified; Heteroskedastic; Irradiated; Tobit; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Q13; D12; C24.
Ano: 2007 URL: http://purl.umn.edu/6058
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CONSUMER PREFERENCE FOR PST-SUPPLEMENT PORK AgEcon
Halbrendt, Catherine K.; Pesek, John D., Jr.; Parsons, April; Lindner, Robert K..
Conjoint measurement was used to determine consumer preference for fresh pork produced with genetically engineered porcine somatotropin (pST). A preference model was constructed based on three pork attributes, degree of fat reduction, price, and production technology, which allowed for interactions between attributes to be estimated. Interview surveys were used to collect data in several shopping centres in three Australian cities. Respondents generally preferred leaner pST-supplemented pork, but only at fat reduction levels greater than those possible with conventionally produced pork, and at competitive prices.
Tipo: Journal Article Palavras-chave: Institutional and Behavioral Economics; Research Methods/ Statistical Methods.
Ano: 1994 URL: http://purl.umn.edu/22954
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Performance Results and Characteristics of Adopters of Genetically Engineered Soybeans in Delaware AgEcon
Bernard, John C.; Pesek, John D., Jr.; Fan, Chunbo.
Genetically engineered (GE) soybeans first became available to farmers in 1996. Despite the common questions regarding any new crop technology, the new seeds were rapidly adopted. This study examines the characteristics of adopters, as well as yield and weed control cost changes, using survey results from Delaware farmers at the start of the 2000 season. Duration analysis reveals that earlier-adopting farmers had larger farms and tended to use computers for financial management, while regression analysis shows significantly lower weed control costs and, to a lesser extent, higher yields for GE soybeans.
Tipo: Journal Article Palavras-chave: Crop Production/Industries.
Ano: 2004 URL: http://purl.umn.edu/31258
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