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Harrison, R. Wes; Mclennon, Everald. |
Conjoint analysis is used to measure the preferences of United States consumers for labeling of biotech foods. The study found that consumers in the sample support mandatory labeling of biotech foods. This suggests that U.S. consumers would support revisions to the present voluntary labeling policy of the U.S. Food and Drug Administration and the U.S. Department of Agriculture. Results also showed that the preferred labeling formal is a text disclosure that describes the benefits of biotechnology in combination with a biotech logo. |
Tipo: Journal Article |
Palavras-chave: Agricultural Biotechnology; Labeling; Conjoint Analysis; Q18; Q13. |
Ano: 2004 |
URL: http://purl.umn.edu/42937 |
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Bogue, Joe; Troy, Amy-jane. |
New product development (NPD) has a significant role to play in the rapidly evolving food supply chain where firms wish to utilise innovative novel ingredients to meet consumers’ increased needs for healthier foods. It is a knowledge intensive process where the generation of new ideas and concepts requires detailed knowledge of both products and consumers. Beta-glucan, a novel soluble fibre, is of major interest to global food firms for its ability to increase the functionality of food and beverage products through increasing the soluble fibre content. The determination of intrinsic and extrinsic product attributes that maximise consumer acceptance of beta-glucan enriched products is largely dependant on a market-oriented NPD process. This study utilised a... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Knowledge Management; Market orientation; Conjoint Analysis; Beta-glucan.; Food Consumption/Nutrition/Food Safety. |
Ano: 2009 |
URL: http://purl.umn.edu/57984 |
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Chen, Sheng-Hung; Chen, Hsin-Fan; Wang, Hui-Cheng. |
This paper aims to identify consumer preference for tea drinking products in Taiwan by applying conjoint analysis and investigate whether health claims as attributes would influence consumer’s choice behavior. From 1 July to 31 August 2005, 620 consumers of tea drinking products participated in the choice-based conjoint experiment, which conducted in the city of Taipei, Taichung, Tainan, and Kaohsiung in Taiwan. The data were collected in supermarket using questionnaire for personal interviews. Overall, the estimated individual models fit the data well using Conditional Logit Model. Regarding the result of “Original Tea”, consumer’s order ranking of tea category is green tea, oolong tea, and black tea. The most importance on the standard that health claims... |
Tipo: Conference Paper or Presentation |
Palavras-chave: Tea Drinking Products; Consumer Preference; Health Claims; Conjoint Analysis; Conditional Logit Model; Agricultural and Food Policy; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Health Economics and Policy. |
Ano: 2010 |
URL: http://purl.umn.edu/116428 |
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Bernabeu, Rodolfo; Olmeda, Miguel; Diaz, Monica. |
El trabajo ha cubierto un doble objetivo, por un lado se ha determinado la importancia relativa de los atributos del vino que influyen en la conformación de las preferencias de los consumidores de Castilla-La Mancha, y por otro se ha analizado la actitud de los consumidores hacia los vinos con certificación de Denominación de Origen (D.O.) más importantes de Castilla-La Mancha (D.O. La Mancha y D.O. Valdepeñas), con respecto al más conocido en el ámbito nacional (D.O. Rioja). Como resultado del primer objetivo, los atributos más relevantes son el precio, el color (tinto, blanco), la certificación y el origen, por este orden, y del segundo objetivo, se obtiene que la D.O. La Mancha y la D.O. Valdepeñas son percibidas como de vinos más baratos, de consumo... |
Tipo: Journal Article |
Palavras-chave: Designation of origin; Consumer behaviour; Conjoint Analysis; Simulation; Positioning brands; Consumer/Household Economics; M31; Q13. |
Ano: 2005 |
URL: http://purl.umn.edu/28772 |
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Sayadi, Samir; Roa, Maria Carmen Gonzalez; Calatrava-Requena, Javier. |
RESUMEN: Entre las externalidades producidas por la actividad agraria hay que considerar su aportación a la configuración del paisaje, es decir, la externalidad estética de los agroecosistemas. Su conocimiento y valoración adquiere cada vez más relevancia. En el presente trabajo se han utilizado los métodos de Análisis Conjunto y Valoración Contingente para estudiar, por una parte, la importancia relativa de la componente agraria en la función de utilidad derivada del disfrute de los paisajes de Las Alpujarras (Granada-España) y, por otra, la disposición a pagar de los entrevistados por disfrutar de dichos paisajes. Se ha realizado un test a una muestra de potenciales visitantes a la zona, utilizando tres elementos básicos de los paisajes: cubierta... |
Tipo: Journal Article |
Palavras-chave: Conjoint Analysis; Contingent Valuation; Agrarian Landscapes; Sustainable Rural Development; Land Economics/Use; Q56; Q57; D62; Q26. |
Ano: 2004 |
URL: http://purl.umn.edu/28733 |
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Ferrari, P.A.; Salini, S.. |
This paper provides a comparative analysis of statistical methods to evaluate the consumer perception about the quality of Services of General Interest. The evaluation of the service quality perceived by users is usually based on Customer Satisfaction Survey data and an ex-post evaluation is then performed. Another approach, consisting in evaluating Consumers preferences, supplies an ex-ante information on Service Quality. Here, the ex-post approach is considered, two non-standard techniques - the Rasch Model and the Nonlinear Principal Component Analysis - are presented and the potential of both methods is discussed. These methods are applied on the Eurobarometer Survey data to assess the consumer satisfaction among European countries and in different... |
Tipo: Working or Discussion Paper |
Palavras-chave: Service Quality; Eurobarometer; Non Linear Principal Component Analysis; Rasch Analysis; Conjoint Analysis; C33; C35; C43; L94; L95; L96. |
Ano: 2008 |
URL: http://purl.umn.edu/36758 |
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Massiani, Jerome; Rosato, Paolo. |
In many developed countries, abandoned (derelict or underused) industrial areas often occupy important parts of the cities. This raises issues about the possibilities of reusing these areas as well as on the conservation of industrial heritage they often entail. Conjoint Analysis (CA) can shed light on these issues as it can elicit the preferences of inhabitants for different scenarios of reuse. So far, only a limited number of applications of CA have been made on this topic. In this article, we present the results of a CA experiment on the reuse of a large, mainly abandoned, port area in Trieste (Italy) featuring buildings with some historical and industrial heritage value. Three hundred computer assisted interviews have been made on a representative... |
Tipo: Working or Discussion Paper |
Palavras-chave: Land Use; Port; Trieste; Conjoint Analysis; Land Economics/Use; Community/Rural/Urban Development; H43; R52; R10. |
Ano: 2008 |
URL: http://purl.umn.edu/44224 |
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