| The purpose of this study is to identify and investigate alternative fresh and frozen fillet markets for tilapia within the region. The competition for this market is primarily an imported product from Asia and Central America. Total imports plus domestic production has increased from 16.95 million pounds in 1992 to 70.74 million pounds in 1997. Thirty-seven of the 79 respondents handled tilapia in their business. Thirty of these businesses handled and preferred fresh fillets while ten handled frozen tilapia. The tilapia businesses were clear in their preferences: 5 to 7 ounce fillets, quick delivery response time, constant supply, taste and size, and suppliers oriented toward customer service. Twenty-six of the 37 respondents were open to new... |
